NEW YORK, Oct. 9, 2007 (PRIME NEWSWIRE) -- Ugrip, an innovative designer and manufacturer of customized camera support systems for motion picture and video cameras based in Denmark, announced it will begin shipping its entire Ugrip product line to North America this week. The new support system has received rave reviews from industry insiders since it was first introduced at the annual NAB trade show and convention in April. The company also announced that Synergy Communications, Inc., the P.R. and advertising agency of record for Ugrip, will become the North American distributor for all Ugrip products. Products can be ordered through Ugrip's Website at http://www.ugrip.dk and will be fulfilled directly from Synergy Communications' warehouse in New York.
"We are extremely pleased to announce that Ugrip is now 'officially in business' in North America," says Malte Udsen, photographer and Ugrip co-founder. "Synergy Communications has been a great marketing partner and they have the infrastructure to quickly and effectively distribute our product to independent filmmakers and retail outlets throughout the U.S., Canada and Mexico," Udsen added.
"Ugrip's line of products have received high marks from experts in the video and motion picture industries here in the U.S. and we believe the demand for this versatile product will remain strong," says Lou Desiderio, president of Synergy Communications, Inc. "We are thrilled that Ugrip has the same confidence in our company to manage the distribution of its product line as they have in our ability to properly market and promote the brand."
The system was designed, in part, by Lars Malmborg, R&D manager at Ugrip and a member of the design team for the Ariane 5 space rocket and Inmarsat satellite power supply projects.
Ugrip is a unique and indispensable camera support system developed by photographers, for photographers, to make handheld shooting more flexible, stable and comfortable. The new product line is manufactured using precision tooling and the highest quality metal products including those found in the production of today's commercial jets.
By incorporating a strategically designed "building system," users are able to expand the system to suit their needs based on specific shooting situations and environments. The Ugrip modular system combines all video and motion picture accessories including lighting, sound elements, wireless transmitters and portable hard drives onto a single unit for convenient and independent control by keeping them within arms reach and without loose wires or extensions.
The system begins with its fastening module for secure and stable support of the camera. The system's grip handles are designed with a rubberized cover for firm handling and added comfort. In addition, the grips can rotate in any position to suit the shooting style of any photographer and the desired position of the camera when shooting.