Notification of changes in the shareholding of the

This is a notification of changes in the shareholdings of the company's
management employees, who are obligated to give and pass on notifications,
pursuant to the Danish Securities Trading Act. 

Bang & Olufsen a/s has been notified of the following transactions:

Name                  Peter Thostrup
Reason                Executive Vice President in compliance with article 28a
                      (2.1.) of the Danish Securities Trading Act 
Issuer                Bang & Olufsen a/s
ISIN                  DK0010218429
Designation           Shares
Nature of Transaction Purchase (Grant of employee shares)
Trading Date          11th of October 2007
Market                OMX Nordic Exchange Copenhagen A/S 
Number                12
Market price (DKK)    7.620

Name                  Peter Eckhardt
Reason                Director, Product and Business Development, in compliance
                      with article 28a (2.2.) of the Danish Securities Trading
Act. 
Issuer                Bang & Olufsen a/s
ISIN                  DK0010218429
Designation           Shares
Nature of Transaction Purchase (Grant of employee shares)
Trading Date          11th of October 2007
Market                OMX Nordic Exchange Copenhagen A/S 
Number                12
Market price (DKK)    7.620

Contact:

Kim Bo Hansen
Global Counsel

Phone +45 9684 5167
Notification of changes in the shareholding of the company's management employees

Attachments
