Telelogic Focal Point 6.1 Offers Microsoft Project Integration for Optimized Product Management


Telelogic Focal Point 6.1 Offers Microsoft Project Integration for Optimized
Product Management

Focal Point Helps Product Managers Improve Value and Increase Agility Throughout
the Product Lifecycle

MALMÖ, Sweden and IRVINE, California - October 16, 2007 - Telelogic (Nordic
Exchange/MidCap/TLOG) today announced that Telelogic Focal Point™ now integrates
with Microsoft® Project® to help organizations optimize their product
requirements management processes while making value-based decisions. 

Through the integration with Microsoft Project announced today, Telelogic Focal
Point 6.1 gives product managers visibility into project schedules, for a
complete product management solution that improves product value and increases
agility through the entire product lifecycle. Focal Point's visualization,
prioritization, planning, and analysis capabilities help product managers set
the scope of product development based on objective requirements. This
value-based approach accelerates time-to-market and helps eliminate “emotional”
requirements. 

“Where Telelogic Focal Point comes into its own is in the dynamic way that the
central repository of requirements, benefits, and cost estimates can be
integrated in a very visual manner. Thus, users can interact with the
information held within the solution, selecting and de-selecting alternatives to
provide the most value for the least potential cost within any particular
product version,” said Tim Jennings, Research Director, Butler Group. “In our
recent Technology Audit on Focal Point we identified the need to integrate its
product planning capabilities with detailed project planning. With the new
Microsoft Project integration, Focal Point now provides a better link between
product management and development project management, helping product
development organizations to stay on track with delivering product releases that
will be valuable to the customer and the business.” 

“Product managers fight a daily battle to balance scope, resources and
time-to-market. Most product failures are a result of poorly defined product
requirements or changing business priorities that impact all three of these
factors,” said Ingemar Ljungdahl, Chief Technology Officer at Telelogic. “Focal
Point gives these managers the tools they need to implement a value-driven
product management strategy. The additional capabilities provided by our new
integration with Microsoft Project further enhance product management by giving
product managers the visibility they need into the status of product development
projects.”

With Telelogic Focal Point, organizations can focus their resources on the
products that will provide the highest value by selecting the right requirements
for the right markets based on the value they can deliver to that market. Focal
Point automates idea capture, making it easier to gather feedback from customers
and internal stakeholders. This allows product managers to have greater focus on
measuring the value for each product, and enabling development teams to build
project plans directly from the requirements while supporting product management
best practices. Through value-based selection, product managers can balance
value, timelines and resource availability to ensure success of a product, even
before the development process begins. 

Telelogic Focal Point 6.1 will be available in November, 2007.

Related Announcement: 
Earlier this year, Telelogic introduced Focal Point Focus on Product Management,
a web-bases solution based upon best practices and existing product management
frameworks. See the release at http://www.telelogic.com/company/news

About Telelogic
Telelogic is the leading global provider of software solutions for Enterprise
Lifecycle Management (ELM). Award-winning Telelogic software helps customers
design, develop, and deliver the world's most advanced and innovative products,
systems, and software more efficiently by aligning and optimizing development
lifecycles and business processes with business objectives and customer needs.
Telelogic helps customers improve quality and predictability while reducing
time-to-market and overall costs. Headquartered in Malmö, Sweden with U.S
headquarters in Irvine, California, Telelogic conducts business in more than 40
countries. More than one third of the Fortune Global 500 companies use Telelogic
software including market-leading aero/defense, automotive, financial services,
software/electronic and telecommunications companies and governments worldwide.
For more information, see www.telelogic.com. 

PR contacts:
Holly L. Barnett, APR 	
Senior Director Public Relations
+1 (949) 885 2490

Steve Fitchett
Director PR EMEA & Asia/Pacific
+44 (1865) 784285

Corporate Communications contact:
Catharina Paulcén
EVP Corporate Communications
+46 (40) 174730

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