LAS VEGAS, Nov. 15, 2007 (PRIME NEWSWIRE) -- Oriens Travel & Hotel Management Corp. ("Oriens") (Pink Sheets:OTHM) (http://www.orienscorp.com), a Travel and Hotel Management Company, operating online travel site; 128trip (www.128trip.com) and hotel management subsidiary; Hotel Pure (www.HotelPure.com), announces the company to deploy the FIRST HOTEL PURE in San Jose, Costa Rica.
Through the hard work by Oriens operating team in Costa Rica, the company entered into negotiations with 4 hotel properties several weeks ago with the assistant from the local Chamber of Tourism. As a result, Oriens is pleased to announce the first ever Hotel Pure property to debut in San Jose, Costa Rica, within the next 30 days. Signage of Hotel Pure is being fabricated to be hung at the hotel and booking into the hotel will be handled through Oriens operating office in Costa Rica with details of the hotel made available on Hotel Pure (www.HotelPure.com) web site shortly. Initial marketing will be conducted through its sister online travel booking site; www.128trip.com, which currently attracts approximately 2000 unique visitors daily to its web site for its travel products. With over 300 hotels currently in Costa Rica alone having no international exposure bearing different unfamiliar Spanish name brands, Oriens will systematically attempt to organize these hotels under the Hotel Pure branding in order to help them enhance their exposure Internationally, therefore increasing their occupancy rates and revenue. Oriens further plans will call for expansion into neighboring countries such as Nicaragua, Panama and into South America. Plans for similar types of approach will commence in China in early 2008.
Oriens will continue to target developing and exotic countries that attract massive leisure travelers, such as China, Costa Rica, Nicaragua, Panama, Brazil, Chile and others, in the mid/lower end hotel accommodations sector. Hotel Pure's business model is to organize the fragmented mid/lower end hotel accommodations in the developing countries, into a Western World's known name brand such as Motel 8, Best Western, Comfort Inn and other similar types of hotel name brands.
Ken Chua, President and CEO of "Oriens" comments, "With our first Hotel Pure debuting in San Jose, Costa Rica within the next few weeks, Oriens has achieved a historical significant milestone on our business plan. The feedback we received from the hotels and the Chamber of Tourism in Costa Rica, indicated our business model is definitely on the right track. The organization of this fragmented mid/lower end hotel accommodation is definitely necessary in order to enhance the tourism industry in Costa Rica and any other developing countries. With the availability of mid/lower end good clean accommodation under the Hotel Pure branding, average travelers will be able to enjoy beautiful and exotic countries such as Costa Rica without the expense of hundreds of dollars in accommodation per day, at Marriott, Hilton, Intercontinental and other major name brand hotels, available for booking internationally. We will also be working with various airlines to create affordable travel packages into Costa Rica staying in these hotels shortly. Long term, we look to increase the number of Hotel Pure properties to 120 properties within the next 2 years, to 400 properties in 5 years. Now that we have accomplished our first, we are confident we can accomplish our long term goal."
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The above statements in regard to Oriens, which are not purely historical, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including Oriens's beliefs, expectations, hopes or intentions regarding the future. All forward-looking statements are made as of the date hereof and are based on information available to the parties as of such date. It is important to note that the actual outcome and the actual results could differ materially from those in such forward-looking statements. Factors that could cause actual results to differ materially include risks and uncertainties, such as technological, legislative, corporate, financial and marketplace changes.