New head of Swedish Banking at Swedbank


Press Release 16th November, 2007

New head of Swedish Banking at Swedbank

Kjell Hedman will become the new head of the Swedish Banking Business Area,
which comprises the branch office network and telephone and internet banking in
Sweden, on 1st December. 

“We will continue our efforts to be perceived as the market leader when it comes
to service. In Kjell Hedman, Swedish Banking is gaining a manager with many
years of experience and who will focus on further improving our customer
relations,” says Jan Lidén, Swedbank's President and CEO.

“We want to be at the forefront of the development of simple, value for money
products that offer a high service level, when it comes to internet and
telephone banking and branch offices in the Swedish market. We will be
increasing the tempo of our efforts to adapt our service provision and the
quality of our service, based on customers' needs and expectations,” says Kjell
Hedman, Executive Vice President and the new head of the Swedish Banking
Business Area.  

Kjell Hedman previously held the position of Vice President and Head of Customer
Offerings & Products within the Swedish Banking Business Area. Catrin Fransson,
currently head of the Northern Region, will succeed Kjell Hedman in this
position.  

Swedish Banking is one of five business areas within the Swedbank Group and
accounted for 54 per cent of the Group's profits, as of Q3 this year. 


For further information:
Jan Lidén, President & CEO, Swedbank, tel. +46 8 585 922 27
Kjell Hedman, Executive Vice President, Customer Offerings & Products Manager,
tel. +46 708 53 81 88
Anna Sundblad, Press Manager, Swedbank, tel. +46 70 321 39 95



Swedbank's vision is to be the leading financial institution in the markets
where we are present. Swedbank has 9 million retail customers and 500,000
corporate customers with more than 470 branches in Sweden, 290 branches in the
Baltic countries and another 190 branches in Ukraine. The group is also present
in Copenhagen, Helsinki, Kaliningrad, Luxembourg, Marbella, Moscow, New York,
Oslo, Shanghai, St. Petersburg and Tokyo. As of December 2006 the group had
total assets of SEK 1,400 billion and approximately 17,000 employees. For more
information about Swedbank, please visit www.swedbank.com.

Attachments

11152413.pdf