Boss Media launches next-generation gaming platform

Boss Media launches next-generation gaming platform 

Boss Media has launched its Gaming Management System (GMS), a newly developed
game and business platform. GMS was launched concurrently with Hembingo, a new
Swedish online bingo operation (www.hembingo.com). Hembingo premiered Monday, 21
January in cooperation with the Swedish news tabloid, Aftonbladet. Hembingo is
based on Boss Media's newly-developed Flash-based bingo platform.

“The launches of our bingo client and Gaming Management System are milestones
for Boss Media and our customers,” says Eric Matsgård, Head of Marketing and
Products, Boss Media. “GMS is the gaming industry's first true player-centric,
one-account solution. GMS and our bingo client are both next-generation product
families, developed to power the gaming operation of the future. We will
successively roll out both of these products to our new and existing customers
in 2008.”

Gaming Management System is based on standard technology and an open, scalable
architecture. From a single platform, GMS integrates and manages all areas of a
diverse gaming operation: all game systems, all distribution channels, all
players, and all transactions and business information.


For further information, please contact: 
Eric Matsgård, Head of Marketing and Products, Boss Media AB (publ),
telephone: +46 (0)708 22 45 09


Boss Media AB (publ) is one of the world's leading independent and total
suppliers of systems for digitally distributed gaming entertainment. Boss Media
develops gaming system solutions for such distribution channels as personal
computers/Internet, interactive gaming terminals and digital- TV. Licensees are
offered a customized gaming system, an integrated payment system and operator
related services. The Boss Media-share is listed on the OMX Nordic Exchange list
(Small Cap/IT). More information about Boss Media is available at
www.bossmedia.com