FOCUS ON CORE BUSINESS BRINGS RESULTS


TALENTUM OYJ	RELEASE  	February 12, 2008 at 8.30 am                            
                                                                                


FOCUS ON CORE BUSINESS BRINGS RESULTS                                           

The Board of Directors has decided to invest in expanding the core business and 
has set a target of EUR 140 million in net sales for 2010.                      

The net sales of Talentum's publishing business increased by 15% in 2007.       
Talentum's consolidated net sales grew by 2% in 2007 to EUR 124 million. The    
consolidated operating profit for 2007 was EUR 13.9 million, 11% of the net     
sales. “The improvement in profitability builds on good products in Finland and 
Sweden, successful corporate acquisitions, focusing on our core business and    
making our operations more rational,” says Juha Blomster, CEO of the Talentum   
Group.                                                                          

During 2007, Talentum discontinued the traditional repro functions in the       
premedia business. Publishing operations in Sweden were expanded by acquiring   
and establishing new magazines and by purchasing the Fakta Regulatory business  
(now Talentum Fakta), which produces information for professionals in personnel 
administration and tax legislation. An agreement was reached in January 2008 on 
the sale of TV content production, though to come into force it still requires  
approval from the competition authorities. New working methods have been        
developed in the Group, and cooperation among the departments has been increased
to support innovative thinking in order to generate new products and business.  

“The restructuring and corporate arrangements in Finland and the acquisitions   
and new magazines established in Sweden proved to be successful solutions.      
Talentum is today in many ways a different company from what it was at the      
beginning of 2007,” says Juha Blomster.                                         

Publishing and information services form the foundation                         

Talentum's strategy was clarified during 2007. “We want to be the biggest and   
most profitable publisher and producer of information services in the Nordic    
countries concentrating on professionals. The main strategic themes in achieving
the objective are growth and improving profitability and competitiveness,”      
Blomster says.                                                                  

Profitability will be improved by focusing on publishing, information services  
and the direct marketing that supports them. “We are ready to discontinue       
operations unrelated to the core business so that as to create added value for  
the owners and to support profitability and growth,” Blomster explains.         

According to Blomster, the publishing business will be expanded organically and 
through corporate acquisitions, especially outside Finland. The target for the  
organic growth of net sales is an average of 4%. Particular potential is seen on
the Swedish market, but scope for expanding is being sought in other selected   
market areas too. The income structure will also be diversified by developing   
the online business and content sales. The aim is for at least 50% of Talentum's
net sales to be generated outside Finland within a few years. The target for the
operating profit for the next few years is for it to be about 15% of the net    
sales.                                                                          

The basis for Talentum's competitiveness is top-quality content and the constant
development of products and services.                                           

“We will be investing in the online business to serve our customers who belong  
to a professional target group in those channels where they prefer to read our  
publications and use our services,” Blomster notes.                             

Further information:                                                            

Talentum Oyj                                                                    
CEO Juha Blomster                                                               
Telephone + 358 (0)20 442 4444                                                  

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