26 February 2008 Company announcement no. 02-08 Statement of leading management and related parties' trade with Søndagsavisen a-s shares Pursuant to the Danish Securities Trading Act §28a is hereby given notification that the following transaction has taken place: -------------------------------------------------------------------------------- | Name | Reaso | Date of | Transac | Number of | Market | Market | | | n | transac- | tion | traded | price of | | | | | tion | | shares | traded | | | | | | | | shares | | -------------------------------------------------------------------------------- | Mads | CEO | 25 | Purchas | 36,698 | DKK | Copenhagen | | Dahl | | February | e | | 1,000,387 | Stock | | Anderse | | 2008 | | | | Exchange | | n | | | | | | | -------------------------------------------------------------------------------- For further information please contact Mads Dahl Andersen, CEO, phone: + 45 39 57 75 00. Yours sincerely Søndagsavisen a-s Mads Dahl Andersen CEO