SOYO and ReelTime.com Partner to Provide In-Box Media Content

SOYO Will Bundle ReelTime Video Services With Their LCD TVs and LCD Monitors


ONTARIO, Calif., Feb. 27, 2008 (PRIME NEWSWIRE) -- SOYO Inc. (OTCBB:SOYO), an innovative provider of computer and consumer electronics products, and ReelTime.com (PinkSheets:RLTR) today announced that they will partner to provide in-box media content. The final terms of the agreement are still being negotiated.

Through the partnership, any end-user who purchases a SOYO LCD TV or LCD Monitor with the ReelTime sticker on it receives "ReelCash" (from ReelTime). "ReelCash" entitles the purchaser to a free one month subscription and one free rental of a premium title, with access to 700 movies and 1,700 TV shows through ReelTime's website. ReelTime is compatible with any desktop or laptop PC that can be plugged into a LCD TV, and simply requires that the user downloads the ReelTime Media Player prior to watching the movie or TV show of their choice. The movies and TV shows are shown as streaming video, which eliminates the long, drawn out video download process found in other Video On-Demand services.

Ming Chok, CEO of SOYO said, "This is a great opportunity for SOYO to give our end-users another way to enjoy our LCD products. Video On-Demand is growing in popularity as a way to watch television and movies, and we are very excited to be able to provide our end-user with such an easy, yet innovative way to enjoy our products and ReelTime's services."

"This partnership with SOYO creates immense opportunity," said Barry Henthorn CEO, ReelTime.com. "We are hoping to reach about 1.2 million qualified consumers annually directly over the term of the agreement, and we are pleased that our customers will be able to optimize their ReelTime viewing experience on SOYO's high-quality products."

SOYO's LCD Monitors are available through the following retailers, online retailers and distribution channels: OfficeMax, Office Depot Canada, the Brick, Overstock.com, Overrunz, Deltron, Leader Tech, FuTech, icompy, IGM, DBL, Fry's Electronics, Arch Brook Laguna, ECost.com, Amazon.com, Target.com, Bell Micro, Star Computer Group, Jair, and Ceven Corp.

SOYO's LCD TVs are available through the following retailers, online retailers and distribution channels: HHGregg Appliance and Electronics, Arch Brook Laguna, Overrunz, DBL, Target.com, Bell Micro, Star Computer Group, American TV, ECost.com, Overstock.com, Rex TV, Sixth Avenue Electronics and Wal-Mart Canada.

About SOYO Inc.

SOYO Inc. is an innovative provider of consumer electronics such as, LCD Monitors, LCD Televisions, Bluetooth, Portable Storage, LCD Furniture and broadband telecommunications products and services. Headquartered in Ontario, California, with additional sales offices in South America, SOYO sells its products through an extensive network of authorized distributors, resellers, system integrators, VARs, retailers, mail-order catalogs and e-tailers. Products are sold under the SOYO, Dragon, Onyx, Dymond, Honeywell, Le Vello, and Prive brand names. For more information, please visit http://www.soyo.com. For information on the Honeywell Consumer Electronics product lines, please visit www.honeywellce.com.

About ReelTime Rentals Inc:

ReelTime Rentals' mission is to deliver diverse programming, for rental or by subscription, over its online broadband network, enabling viewers to watch whatever they choose, anytime and anywhere they want to see it -- all they need is a broadband connection. ReelTime offers the first DVD quality "Point, Click, and Watch" user experience available on the World Wide Web. ReelTime is providing the public the next generation of online viewing technology, designed with the built in capacity for unlimited growth. ReelTime Rentals can be found on the internet at www.reeltime.com.

"Safe Harbor" Statement

This release contains certain statements that may be deemed "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are subject to certain risks and uncertainties and actual results could differ materially from those expressed in any of the forward-looking statements. The words "plan," "confident that," "believe," "scheduled," "expect," or "intend to," and similar conditional expressions, are intended to identify forward-looking statements. Although the company believes that the expectations reflected in its forward-looking statements are reasonable, it can give no assurance that such expectations or any of its forward-looking statements will prove to be correct. Factors that could cause results to differ include, but are not limited to, the availability of components and successful production of the company's products, successful performance of internal plans, the impact of competitive services and pricing, general economic risks and uncertainties, and various other information detailed from time to time in the company's filings with the United States Securities and Exchange Commission. The company undertakes no obligation to publicly revise these forward-looking statements to reflect events or circumstances that arise after the date hereof. Please refer to the company's filings at www.sec.gov.



            

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