DGAP-Adhoc: I-D Media AG: After a difficult 2007 I-D Media is optimistic about the 2008 financial year

I-D Media AG / Final Results

02.04.2008 

Release of an Ad hoc announcement according to § 15 WpHG, transmitted by DGAP - a company of EquityStory AG.
The issuer is solely responsible for the content of this announcement.
---------------------------------------------------------------------------

I-D Media AG (ISIN: DE0006228604), listed on the General Standard,
generated sales of 12.57 million euros (previous year: approximately 20.74
million euros). After adjusting for exceptional items, earnings before
interest, taxes, goodwill amortisation as well as provisions for severance
pay amounted to minus 5.19 million euros (previous year: 3.17 million
euros).

The negative sales and earnings performance is primarily due to the
discontinuation of two large advertising budgets from the
telecommunications sector and the tobacco industry. The capacities and
associated costs could only be adjusted to the reduced contract volume in
the course of the year. Earnings were also affected by investments in new
platforms and Web 2.0 applications as well as by new client acquisition
costs. The consolidated companies had to take one-time special depreciation
allowances totalling 1.65 million euros in 2007. This resulted in EBITDA of
minus 7.29 million euros (previous year: 3.17 million euros) and EBIT of
minus 8.51 million euros (previous year: 2,77 million euros). Net income
totalled minus 10.40 million euros (previous year: 2.73 million euros) at
the 31.12.2007 balance sheet date. The negative result produced a
shareholders’ equity ratio of 65 per cent (previous year: 85 per cent). At
balance sheet date, liquid assets and long- and short-term securities
totalled (previous year: 11.6 million euros).

Despite the negative result in 2007, I-D Media is very optimistic about
2008. Already in the second half-year of 2007 the consolidated companies
adjusted to the new market situation, implemented restructuring measures
and made strategic decisions. In 2007, I-D Media focussed on new client
acquisition, on the one hand, and investment in forward-looking
technologies such as IPTV, on the other. In addition, I-D Media
increasingly invested in platform activities. All business activities were
aimed at establishing an overall more solid and broader foundation for the
company.

The strategic decision to refocus on the core business is currently
bringing I-D Media a wealth of new clients. I-D Media is thus succeeding in
moving from a monolithic culture with only two large clients, which
dominated I-D Media for years, to a more diversified client portfolio. For
the 2008 financial year I-D Media forecasts a significant rebound in
business development, with sales of 13 million euros and a positive result.

The Annual Report 2007 will be available in mid-April at www.idmedia.com. 


I-D Media AG
Franz Klose
CFO
Ohlauer Straße 43
10999 Berlin
Germany
+49 30 25 947 129
franz.klose@idmedia.com
www.idmedia.com


DGAP 02.04.2008 
---------------------------------------------------------------------------
Language:     English
Issuer:       I-D Media AG
              Ohlauer Strasse 43
              10999 Berlin
              Deutschland
Phone:        +49 (0)30 25 947-0
Fax:          +49 (0)30 25 947-111
E-mail:       ir@idmedia.com
Internet:     www.idmedia.com
ISIN:         DE0006228604
WKN:          622860
Listed:       Regulierter Markt in Frankfurt (General Standard);
              Freiverkehr in Berlin, Düsseldorf, Hamburg, München,
              Stuttgart
End of News                                     DGAP News-Service
---------------------------------------------------------------------------