ORLANDO, Fla., April 7, 2008 (PRIME NEWSWIRE) -- RedChip Visibility, a division of RedChip Companies, Inc., today announced that it has dropped research coverage on Vertical Branding, Inc. (OTCBB:VBDG).
RedChip Companies' initial rating of "Buy" and target price of $3.20, rating of "Strong Buy" and target price of $4.71, rating of "Buy" and target price of $1.70 and recent rating of "Buy" and target price of $1.70 are no longer active. For further information on RedChip Companies, our rating system and our dropping coverage policy, please visit http://www.redchip.com/independent/redchipresearch.asp?show=dropped and review any and all pertinent policies and disclosures.
About Vertical Branding, Inc.
Vertical Branding, Inc. is a consumer products branding, marketing and distribution company selling household, beauty and personal care products at affordable prices. It sells its products through television, Internet and print advertising, as well as wholesale to many of the country's largest retailers and drugstore chains and also to catalog proprietors, home shopping channels and international distributors.
About RedChip Independent(tm)
RedChip Companies, Inc., is a well-established source of independent research and information on the small-cap market. Dedicated to "Discovering Tomorrow's Blue Chips Today,"(tm) its analysts seek out up-and-coming and undiscovered small-cap companies before they show up on Wall Street's radar screen. To view the full versions of RedChip Independent equity research reports, subscribe to RedChip's Research Community online by visiting http://www.redchip.com/visibility/redchipResearchNEW.asp or call 1-800-REDCHIP.
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RedChip Visibility Research Disclosure
Information is obtained from sources believed to be reliable, but its accuracy and completeness are not guaranteed. None of the profiles issued by RedChip Companies, Inc. constitutes a recommendation for any investor to purchase or sell any particular security or that any security is suitable for any investor. Any investor should determine whether a particular security is suitable based on the investor's objectives, other securities holdings, financial situation needs, and tax status. Vertical Branding, Inc. paid RedChip Visibility, a division of RedChip Companies, Inc., $36,000 for RedChip Visibility Program services, which included the preparation of equity research reports. RedChip Companies, Inc. is currently engaged by this company to provide investor awareness services. Investor awareness services and programs are designed to help small-cap companies communicate their investment characteristics. Vertical Branding, Inc. agreed to pay RedChip Companies, Inc. a fee of 7,500 in cash per month and $7,500 of equivalent shares of common stock under Rule 144 for twelve (12) months of these services. These reports are not a recommendation of a solicitation to purchase or sell any security, nor does it constitute investment advice. To the fullest extent permissible under applicable law, RedChip Companies, Inc. will not be liable to you or anyone else for the quality, accuracy, completeness, reliability, or timeliness of this information. To the fullest extent permitted by law, RedChip Companies, Inc. will not be liable to you or anyone else under any tort, contract, negligence, strict negligence, strict liability, products liability, or other theory with respect to this presentation of information.