TYRONE, GA--(Marketwire - April 16, 2008) - Ewire -- With concerns about the environment coming more to the forefront, many consumers and business are looking for ways to "go green." The aptly named new phenomenon of the Green Economy emphasizes positive results that benefit consumers, businesses, and the planet itself.

With that in mind, Thanks Again, a merchant funded reward network, announces the launch of The Give Green(SM) Program, which will allow registered consumers to contribute a portion of qualifying purchases made at participating local businesses to global conservation initiatives. The Nature Conservancy, in collaboration with Thanks Again, will utilize Give Green Program consumer contributions to fund land, water, and habitat preservation projects globally.

This unique consumer contribution program allows merchants to offer their eco-conscious consumers a hassle-free method to give a portion of their everyday spending to green initiatives. As an added benefit, participating businesses are able to sharpen their eco-friendly marketing message in-store and on the Web. Consumers now have an easy, seamless, and secure way to contribute to The Nature Conservancy. A leading conservation organization, The Nature Conservancy works around the world to protect ecologically important lands and waters for nature and people.

"We are truly excited about turning everyday consumer transactions into investments toward the preservation of our environment," said Marc Ellis, CEO of Thanks Again. "We believe that the Give Green Program is a revolutionary way for eco-friendly merchants to join forces with eco-conscious consumers."

The Thanks Again website offers easy access to a listing of merchants that participate in The Give Green Program. The site is simple to navigate and provides secure and convenient debit and credit card registration for free. Consumers are able to track their program activity and the contributions they have made through their purchases with participating local businesses nationwide. The Give Green Program is the latest reward option in a growing list of incremental reward/incentive options available to registering Thanks Again members.

Sheri Turnbow, Associate Director of Cause Marketing at The Nature Conservancy, added, "The Give Green Program offers environmentally conscious consumers an easy way to contribute to initiatives that help protect precious habitats."

For the full release please follow this link: http://www.ewire.com/display.cfm/Wire_ID/4660

Contact Information: Eric Gilkesson Thanks Again, 770.969.1311 office 678.429.3458 cell 770.456.5966 fax www.ThanksAgain.com www.ThanksAgain.com/Merchants