Dentalxchange.com Selects Integrity Public Relations as PR Agency of Record

Revenue Cycle Management Provider Hires Award-Winning Agency to Manage National Launch of Dentalxchange's E-Commerce and Connectivity Solutions


IRVINE, Calif., May 12, 2008 (PRIME NEWSWIRE) -- Integrity Public Relations, an award-winning boutique public relations firm specializing in media relations, public relations writing, special events and strategic counseling for companies in the nonprofit, transportation, environmental, food and technology sectors, has been selected by Electronic Data Interchange (EDI) Health Group, parent company of Dentalxchange.com, as its national public relations agency of record.

Integrity Public Relations (IPR) will be charged with providing ongoing public relations support for Dentalxchange.com products and solutions, targeting non-profit, healthcare and business vertical markets. Integrity PR will also provide strategic counsel and manage the national launch of Dentalxchange.com's technology, transaction and communication solutions for patients, payers and providers, which enable healthcare providers to achieve higher levels of efficiency, increase dental practice revenues and better allocate their resources to providing higher quality customer and patient care. In addition, IPR will support the launch of the EDI Health Group (EHG) Fund, a nonprofit foundation serving underserved individuals worldwide, which was founded and is still maintained by Dentalxchange.com.

"EDI Health Group's advanced revenue cycle management and connectivity solutions have led them to be one of the world's forefront providers of simplified business processes and streamlined connectivity that integrates the needs of our dental payers, patients and providers within the dental industry," said Yousuf Nabi, VP of Sales and Marketing, Dentalxchange.com. "We are delighted to be partnered with an agency such as Integrity Public Relations that shares our vision and understands our business practices and goals not only for Dentalxchange, but for the EHG Fund as well. We look forward to having IPR quickly become an integrated and vital part of our marketing team.

"We accept and look forward to the challenge of helping take EDI Health Group, a market share leader in the industry sector, to the next level," said Ken Hagihara, President, Integrity Public Relations. "The company's streamlined business process and connectivity solutions have provided significant return for providers in both revenue and efficiency, and confirm Dentalxchange.com's innovative and industry-leading technology. We look forward to working alongside EDI Health Group to help the company surpass its corporate and communications goals."

About Integrity Public Relations

Integrity Public Relations is an award-winning, dynamic, boutique marketing communications agency based in Orange County, California, that provides personalized service to a select group of progressive clients in the nonprofit, transportation, environmental, food and technology industries. Integrity PR's strength in media relations has been utilized by start-ups and established companies alike to launch new products, increase organizational awareness, build consumer demand, and support corporate branding efforts. For more information please visit www.integritypr.net.

About Dentalxchange.com

Dentalxchange.com, a pioneer in web-based dental EDI solutions, is a vanguard provider of optimal connectivity, streamlined technology and transaction solutions for patients, payers and providers. Designed to simplify and improve efficiency in business processes, our solutions enable healthcare providers to focus on the highest quality of customer and patient care for a superior dental experience. For more information, please visit www.Dentalxchange.com.

The Dentalxchange.com logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=5019

About the EHG Fund:

Established in 2004 by the EDI Health Group, Inc., the EHG Fund seeks to financially assist institutions and programs in the realms of healthcare, education and human services in order to improve the quality of life for men, women and children worldwide. The EHG Fund has worked to build joint partnerships with organizations such as the Orange County Community Foundation and Full Circle Learning, Inc., to better serve communities and people in the United States, Asia, Africa and all over the globe. For more information, please visit, www.Dentalxchange.com.

The EHG Fund logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=5020


            

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