Terrasoles Receives International Creative Award


PICKERINGTON, Ohio, May 13, 2008 (PRIME NEWSWIRE) -- R.G. Barry Corporation's Terrasoles(r) brand has been named recipient of an international creative award for the design of its 2008 catalog/look book.

Terrasoles(r), the innovative apres anything footwear that has redefined the casual comfort after-sport shoe, recently received a Summit International Silver Award for the internally developed collateral sales piece that folds like a roadmap into a pocket-sized package.

"We are extremely honored to be the recipient of such a prestigious award," said Karen Jacobs, director of marketing for the Dearfoams company. "Our team worked diligently to create a strong campaign with a consistent brand message. As with our Terrasoles product, this catalog is designed with the environment in mind. It was printed on recycled paper and the design minimized its size to reduce the amount of paper required while not losing any visual impact."

The Summit Creative Award in an international competition with entries from 25 different countries. The international panel of judges is from marketing, advertising and communications and includes firms such as Ogilvy & Mather; LXB Communication Marketing; brandUNITY; Saatchi & Saatchi and The Halo Group.

About R.G. Barry Corporation

R.G. Barry Corporation (Nasdaq:DFZ) the Dearfoams(r) company, is one of the world's leading developers and marketers of accessory category footwear. To learn more about our business, visit us online at www.rgbarry.com

The R.G. Barry Corporation logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=5033



            

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