BTS Group AB receives an orders from BBVA, a leading Spanish bank


BTS Group AB receives an orders from BBVA, a leading Spanish bank

Stockholm, Sweden and Madrid, Spain - BTS Group AB (publ), the world's leading
consulting and training company within the segment of business simulations and
discovery based learning, has signed agreements with BBVA, a leading Spanish
based bank to deliver a program during 2008 for 700 directors worldwide

BTS will deliver at least 28 workshops in 2008 in Spain and Latin America. The
project is called “Managing for Value” and it is directed towards the Director
level at the group, especially the business units and the functions of finance
and controlling

“After 5 years developing a corporate management model based on value, BBVA is
now trying to foster the proper application of the value criterion at different
levels of the organization. In this moment, it seemed advisable to have
in-company formation for the bank's management, specifically one based on
simulation to guarantee practicality. We started the task in 2006, partnering
with BTS, and starting with the top 300 managers of the bank. The experience has
been a great success. Internal evaluation of participants rated the program as
one of the best courses offered by the bank in recent years. As a consequence,
the bank decided to extend the formation during 2008 to lower rank management.
At BBVA, we are very glad about our decision to count on BTS in our formative
endeavour.” said MR Gert Pregel Grohmann, Managing for Value Director, BBVA.

BTS has developed a customized simulation around the managing for value process
and metrics which allowed the target audience to participate in a session
experimenting and experiencing the way one can create and destroy value in the
financial sense from the operational decisions made on the day to day
activities.

“We are proud that this well recognized bank has chosen to engage BTS and
entrust us with such an important and wide-reaching initiative,” says Dr.
Philios Andreou, CEO BTS Iberia and Mexico. “This is strong evidence of our
ability to deliver top quality projects to one Europe's leading banks and our
deep capability in areas of strategic alignment and business acumen, leadership
and management, and sales.”

For more information, please contact;

Dr. Philios Andreou,
CEO
BTS Iberia and Mexico
Phone		+34 9 4423 5594
Mobile		+34 667 50504
E-mail		philios.andreou@bts.com


Thomas Ahlerup
Senior Vice President
Investor and Corporate Communications
BTS Group AB
Direct		+46-8-5870 7002
Mobil		+46-768-966 300
E-mail		thomas.ahlerup@bts.com


About BTS Group AB
BTS partners with leading companies to accelerate change and improve business
results. BTS is the world leader in customized business simulations and
discovery-based learning solutions that enable leading corporations to grow and
be-come successful through change and improvement processes.
BTS adds value to its clients through three practice areas: Strategic Alignment& Business Acumen, Leadership & Manage-ment, and Sales.  BTS also has strong
capabilities in Operational Excellence & Project Management and offer an
innovative Engage for Change process.
BTS has more than 250 highly talented employees serving more than 400 clients
including 40 of the US Fortune 100 compa-nies and 25 of the Global Fortune 100
largest corporations in the world. In 2007 BTS revenues exceeded USD 80
millions. Recent selected BTS clients include AT&T, Ericsson, Kimberly-Clark,
Nokia, Sony, Toyota, Unilever and Xerox.
BTS serves its clients from Stockholm, New York, London, Singapore, San
Francisco, Johannesburg, Philadelphia, Melbourne, Stamford, Brussels, Chicago,
Scottsdale, Helsinki, Sydney, Beijing, Madrid, Bilbao, and Oslo.
BTS is a public company listed on the Swedish Stock Exchange and trades under
the symbol BTS B.
For more information please visit www.bts.com

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