Epson Stylus Photo R2880 Creates 13-Inch Exhibition Quality Prints With Epson UltraChrome K3 Ink With Vivid Magenta

Professional and Fine Art Photographers Now Have the Ultimate in Creative Control When Producing Black & White and Color Prints With the Epson R2880


LONG BEACH, Calif., May 27, 2008 (PRIME NEWSWIRE) -- Epson, the overwhelming brand of choice among professional photographers, today announced the Epson Stylus(r) Photo R2880, a professional printer designed for photographers who seek the highest-quality sellable photographic and fine art prints. Incorporating the same technology as the Epson Stylus Pro printer line, the 13-inch Epson R2880 features Epson UltraChrome K3(tm) with Vivid Magenta ink technology, and a high-performance print head for professional photographic output. The printer also features Radiance(tm) Technology, an innovation that smoothes color transitions and optimizes highlight and shadow detail. The Epson R2880 replaces the Epson R2400 as the flagship of Epson's 13-inch printer lineup.

"Photographers will demand this printer for one primary reason -- it will enable them to create the world's finest exhibition-quality prints," said Patrick Chen, product manager, Epson America Inc. "After three years of uncompromising development, the 13-inch wide Epson Stylus Photo R2880 will redefine the standards for creative control and print quality photographers expect from Epson."

Epson UltraChrome K3 with Vivid Magenta

Epson UltraChrome K3 with Vivid Magenta ink technology is the industry standard by which all other professional-level ink technologies are judged. The ink set features a newer, high-density form of magenta pigments that produce a wider color gamut -- dramatically improving reds, blues and purples. In addition, three-levels of black -- black, light black, and light light black -- deliver unsurpassed gray balance and stunning tonal range in black-and-white output.

Radiance Technology

Radiance Technology is a breakthrough mathematical architecture featured exclusively on the Epson R2880 and Epson R1900. Co-developed by color scientists at Epson and the Rochester Institute of Technology (R.I.T.), Radiance Technology optimizes how individual Epson R2880 inks are mixed to dramatically improve color transitions and reduce grain. The technology is built into the printer software, allowing for improved highlight and shadow detail as well as consistent color under different lighting conditions.

Unrivaled Control of Photographic Output

The Epson R2880 affords photographers and fine artists creative control, allowing the user to explore their creative options. Epson's advanced black-and-white mode, included within the printer driver, enables precise control for neutral or toned black-and-white prints. Photographers can choose from one of four preset menus -- neutral, warm, cool, or sepia -- or further fine-tune images with custom slider bars and the color wheel.

More about the Epson Stylus Photo R2880



 * Professional Print Head -- Features the same award-winning
   MicroPiezo(tm) AMC (Advanced Meniscus Control) print head found on
   the Epson Stylus Pro models for extremely sharp and accurate ink
   droplet placement

 * Superior Media Flexibility -- Creates professional quality prints
   from 4"x 6" to 13"x 44" on glossy, luster and matte papers;
   supports 1.3mm art boards, roll media, including canvas, and fine
   art media including Epson Exhibition Fiber Paper

 * Direct CD/DVD Printing -- Prints directly onto inkjet printable CDs
   and DVDs, making it easy to create professional digital portfolios

 * Archival Print Longevity -- Offers print permanence ratings as long
   as 200 or more years for truly sellable color and black-and-white
   prints (1)

 * Enhanced Connectivity -- Allows two computers to simultaneously
   connect to the Epson R2880 via two hi-speed USB 2.0 ports for
   seamless printing from either computer

 * Epson PreciseColor(tm) Manufacturing -- Applies colorimetric
   calibration to the permanent MicroPiezo(r) print head at the
   factory through an enhanced manufacturing process, eliminating the
   need for internal calibration devices or constant calibration

 * Exceptional Reliability -- Features a new ink-repelling coating on
   the print head prolonging the life of the head and decreasing
   maintenance time; a built-in sensor also allows for automatic print
   head alignment and nozzle checking

For more information on the Epson R2880, please visit www.epson.com/SPR2880. For information on Epson products and services, visit Epson.com.

Pricing, Support and Availability

The Epson R2880 will be available in June 2008 for an estimated street price of $799.99 through direct market resellers, specialty photo stores, computer superstores, online retailers, and Epson's retail Web site at www.epsonstore.com. The printer is backed by the one-year EPSON Exchange Limited Warranty and is supported by the Epson Connection(sm), a customer support technical assistance line.

About Epson America Inc.

Epson offers an extensive array of award-winning image capture and image output products for the consumer, business, photography, and graphic arts markets. The company is also a leading supplier of value-added point-of-sale (POS) printers and transaction terminals for the retail market. Founded in 1975, Epson America Inc. is the U.S. affiliate of Japan-based Seiko Epson Corporation, a global manufacturer and supplier of high-quality technology products that meet customer demands for increased functionality, compactness, systems integration and energy efficiency. Epson America Inc. is headquartered in Long Beach, Calif.

(1) Ink fade resistance rating based on accelerated testing of prints, on specialty media, displayed in a glass frame or with UV filter in indoor display conditions. Actual print stability will vary according to media, printed image, display conditions, light intensity, temperature, humidity and atmospheric conditions. Epson does not guarantee the longevity of prints. For maximum print life, display all prints under glass, UV filter or lamination or properly store them. See www.wilhelm-research.com for the latest information.

Note: Specifications subject to change. Epson Stylus, MicroPiezo and UltraChrome K3 are registered trademarks of Seiko Epson Corporation. PreciseColor, and Radiance and its logo are trademarks of Epson America Inc. Epson Connection is a service mark of Epson America Inc. All other product brand names are trademarks and/or registered trademarks of their respective companies. Epson disclaims any and all rights in these trademarks.



            

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