Cardio Infrared's Cardio-Cor Exerbike to be Featured On 30 Minute Life & Leisure TV Show


LAS VEGAS, June 16, 2008 (PRIME NEWSWIRE) -- Cardio Infrared Technologies, Inc. (Pink Sheets:CIRT), a leading Health and Wellness technology and marketing company, announced today that the Cardio-Cor will be a featured product on a 30 minute segment of Life & Leisure titled "Health and Wellness Technology Innovations" within the next few months.

Wayne Bailey, President and CEO of Cardio Infrared Technologies, Inc. stated, "On May 6, 2008 Cardio Infrared Technologies, Inc was contacted by a producer of the Television Show Life & Leisure which is a magazine style show. The Show will do a story on 'Health and Wellness Technology Innovations' and would like to feature the Cardio-Cor as part of the story. Life & Leisure is featured on the Bravo Network with 70 million Cable Households and directTV Network. Life & Leisure also is received in Canada by over 2 million households via DIRECTV and the Dish Network. The program will also be available on Video On-Demand 24/7."

Mr. Bailey continued, "LifeAndLeisureTV.com website will have a company listing for Cardio Infrared Technologies, Inc. with a hyperlink for all direct responses and will be featured for 3 months following the broadcast of the program. The segment will also be both video and audio podcasted for 24/7 for one month. Additionally, the program will be on YouTube, howstuffworks and 12 other Video venues for an entire month following the broadcast."

The script writers with Life & Leisure are now working on the script after which a production time will be scheduled. Production will take place at one of the Cardio-Cor locations. The production authorization has already been signed and production has started on the segment. Cardio Infrared Technologies, Inc has an opportunity to again reach millions of people that could benefit from the use of the Cardio-Cor unit. Cardio Infrared Technologies, Inc. has taken every opportunity to expose the Cardio-Cor and the benefit that it offers to the public. During the production time commercial spots will be produced and will be available for use to advertise the Cardio-Cor on local television and cable networks. This segment and the other video segments from "Good Morning America" and "The View" will be available on the Cardio-Cor website.

Cardio-Cor expects thousands of leads from this exposure and is gearing up to take advantage of the marketing opportunity.

About Cardio Infrared Technologies, Inc.

Cardio Infrared Technologies, Inc. is a technology and marketing company, which is focused on developing the revolutionary and evolutionary process of combining exercise equipment with medical benefits that go far beyond the normal benefits of standard exercise equipment. Cardio Infrared Technologies, Inc. is committed to continue to market this equipment to the exercise and medical markets and to aggressively expand the market to every country around the world. The equipment has already been featured on Good Morning America and The View. Cardio Infrared Technologies, Inc. also has an aggressive growth plan that includes acquisitions and development of innovative new equipment in the exercise and medical industries.

This news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995.The words or phrases "would be," "would allow," "intends to'" "will likely result," "are expected to," "will continue," "anticipate," "expect," "estimate," "project," "indicate," "could," "potentially," "should," "believe," "considers," or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected in the forward-looking statements as a result of a number of risks and uncertainties. These include the company's historic lack of profitability, end user customer acceptance and actual demand, which may differ significantly from expectations, the need for the company to manage its growth, the need to raise funds for operations and other risks within the regulation of the industry. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. The Company's past performance is not necessarily indicative of its future performance. The Company does not undertake, and the Company specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, events or circumstances after the date of such statement.



            

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