Theater Xtreme of Sacramento Opens to Big Showing


NEWARK, Del., July 25, 2008 (PRIME NEWSWIRE) -- Theater Xtreme Entertainment Group, Inc. (OTCBB:TXEG), a nationwide retailer and installer of real movie theaters for the home, announced the grand opening of its newest franchise location in Roseville, Calif., an upscale suburb of Sacramento. The design center, which opened on July 20, is operated by Brian Leong of Sacramento.

In attendance was Theater Xtreme Entertainment Group Vice President Justin Schakelman. "The grand opening exceeded all of our expectations," said Schakelman. "More than 200 customers flowed through the design center throughout the day, all of them wide-eyed and excited by the shopping experience. Brian (Leong) and his team are thrilled to be open and are more than ready to introduce the Sacramento area to Theater Xtreme. We congratulate them on a well-executed opening and a forming a solid team," he added.

Located in Roseville's chic lifestyle town center, The Fountains, the store incorporates a number of new design elements and home cinema furnishings that will be standard in forthcoming locations.

Said Leong of the opening results: "It felt good to close a deal the first day we were open. Interest levels are high, as expected. It's now a matter of effectively managing a high customer foot traffic location while providing a consistently high quality shopping experience to every guest. We are very optimistic about Theater Xtreme's success in this area of California."

Leong was joined by the Roseville Chamber of Commerce for a ribbon-cutting ceremony on July 22. Theater Xtreme of Sacramento is located at The Fountains, 1005 Galleria Boulevard, Suite 130, Roseville, CA 95678. Call 916-786-2007 for more information. Visit TheaterXtreme.com for more information about this and other locations.

To be added to Theatre Xtreme's investor contact list, please contact Justin Schakelman at jschakelman@theaterxtreme.com.

ABOUT THEATER XTREME ENTERTAINMENT GROUP, INC.

Theater Xtreme Entertainment Group, Inc. is a specialty retailer of real movie theaters for the home. The Company's 80" to 120" front projection systems deliver an authentic movie theater experience, as an increasingly popular alternative to flat panel televisions. Its cinema packages, featuring brand names and factory direct products, are simple to use and cost significantly less than traditional A/V dealer offerings. It operates 2 company owned stores and has 11 franchises in 13 states.

SAFE HARBOR STATEMENT

Some of the information presented in this letter constitutes forward-looking statements. Forward-looking statements represent the Company's judgment regarding future events, and are based on currently available information. Although the Company believes it has a reasonable basis for these forward-looking statements, the Company cannot guarantee their accuracy and actual results may differ materially from those the Company anticipated due to a number of known and unknown uncertainties, of which the Company is not aware. Factors which could cause actual results to differ from expectations include, among others, the ability of the Company to sell franchises, success of the franchise stores, the ability to find suitable locations for new corporate and franchise stores, delay or loss of key products from vendors, the ability to maintain margin and sales growth rate, disruption of product delivery from overseas suppliers, changes in regard to significant suppliers, increased competition from companies with more expertise, experience, or financial resources, technological changes in the home theater market which may render the Company's offerings obsolete, less competitive, or too expensive, material reduction in the demand for home theaters, and lack of sufficient capital to allow the Company to achieve its corporate store opening goal. For additional information concerning these and other important factors that may cause the Company's actual results to differ materially from expectations and underlying assumptions, please refer to the reports filed by the Company with the Securities and Exchange Commission available at www.sec.gov.



            

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