NEWPORT BEACH, Calif., July 30, 2008 (PRIME NEWSWIRE) -- 2media, which offers one-stop shopping for home seekers in numerous luxury markets, announces the launch of two new Web sites: 2BeverlyHills.net and 2SantaBarbara.com after the success of 2NewportBeach.com and 2LagunaBeach.com.
Offering residential real estate search engines dedicated to Beverly Hills, Bel Air and Hollywood for 2BeverleyHills.net and Santa Barbara, Montecito and Carpenteria for 2SantaBarbara.com, the two sites will each offer listings in prestigious neighborhoods such as Holmby Hills, Mulholland Estates, Beverly Park, Trousdale Estates, The Summit, The Mesa and Hope Ranch. "While some California residents have struggled with the fallout from the housing market and mortgage crisis, the multi-million dollar home market in the Beverly Hills and Santa Barbara areas continue to thrive," said Paul Jurevich, co-founder of 2media.
According to the National Association of Realtors, between 80 and 90 percent of homebuyers search for homes online but many Web sites do not target specific luxury markets. While there are other online real estate search engines, 2media's sites boast a level of refinement not previously available, empowering home seekers to explore every available listing without contacting an agent. Each offers a categorized gallery of luxury properties in Beverly Hills and Santa Barbara, which are organized by neighborhood, allowing homebuyers to browse listings with pinpoint precision using the interactive map features.
Additionally, each site provides recent sales in specific neighborhoods, custom market analysis, statistics on supply and demand in each market, as well as some of the most important information for exclusive communities: information on school districts with test scores and an extensive range of community information and demographics. "Luxury homebuyers are attracted to these sites because they are finally able to specifically search all available listings within each unique area of Beverly Hills or Santa Barbara," said Cody Oakland, co-founder of 2media. "For example, if you know that you want to live in Holmby Hills, we have featured the premiere listing there as well as the entire inventory of MLS listings."
Currently there are very few alternatives for luxury advertisers online. To further appeal to homebuyers, as well as those selling the properties, 2media's Web sites focus on refinement for each specific real estate market. The site's custom directories features searches for options such as "ranch and equestrian properties" in Santa Barbara or "celebrity owned" in Beverly Hills. "Local businesses know they need to have a strong Web presence; they just haven't had anywhere relevant to go," said Oakland, on the win-win situation for both buyers and sellers of property.
Jurevich also noted that 2media has created a network of premium search portals for people seeking estates in some of the most desirable markets in the world. For a luxury advertiser, exposure to people searching for homes within this distinct network of listing is invaluable. 2media's business plan includes adding two new communities per month, with La Jolla and Rancho Santa Fe as its next markets. "We plan on cornering the luxury market in California first. Our next sites will include La Jolla, Rancho Santa Fe, Malibu, Palm Desert, Napa and Sonoma to name a few. Nationally we plan on launching Aspen, Vail, Park City, Las Vegas and Scottsdale within the next six to eight months," Jurevich said.
About 2media
2media offers the latest innovation in advertising by providing a platform that appeals to a highly targeted and affluent demographic. The company created a network of luxury real estate search portals for people seeking homes in some of the most desirable markets in the world, including Newport Beach, Laguna Beach, Beverly Hills, numerous other Southern California markets, and in other desirable markets such as Vail, Las Vegas, Boston, Northern California, Austin, Scottsdale, South Florida, Manhattan, as well as a plethora of international hotspots. By the end of 2009, 2media will offer 87 city-specific Web sites. "As we continue to open new markets, advertisers will have unparalleled exposure to the best markets in the country with a single media buy," said Rich Laporte, CEO and co-founder 2media.
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