LONDON and MEXICO CITY, Aug. 26, 2008 (GLOBE NEWSWIRE) -- ROK Entertainment Group (OTCBB:ROKE), the global mobile entertainment group, and Telcel, the leading mobile operator in Mexico, have today announced the launch of Ideas TV, a streamed, live and on-demand mobile TV subscription service in Mexico.
Powered by ROK technologies, Ideas TV will offer 10 channels, to include 3 live channels and 7 pre-recorded looped channels, and will be available to Telcel's 3G customers.
The service will be available to prepaid and postpaid customers at different pricing that will range from daily rates to monthly subscriptions. Telcel's Ideas TV offers subscribers such channels as MTV, Nickelodeon, TV Azteca, History Channel, A&E and the Discovery Channel.
Telcel has stated its satisfaction in offering to its customers the highest quality streamed mobile TV service available and that they look forward to expanding state-of-the-art services for their 3G network, the only UMTS/HSDPA network in Mexico covering 45 main cities nationwide.
ROK's patent-pending mobile TV technology enables the streaming of video at up to 24 frames per second over 3G technology. Commenting on the initiative, Laurence Alexander, Group CEO of ROK, said, "Working with Telcel to prepare Ideas TV for launch has been a great experience and this deployment of mobile TV is a major milestone in our global roll-out of our revenue-generating mobile entertainment services."
About Telcel:
Telcel is the leading provider of wireless communications services in Mexico with nearly 53 million subscribers (June 2008). Providing coverage in all nine geographic regions in the country using both the 800Mhz and 1900Mhz radio spectrums, it offers a wide array of voice and data services in TDMA, GSM/GPRS/EDGE and UMTS/HSPA technologies. As of June 30th 2008, it is a subsidiary of America Movil, S.A.B. de C.V. (BMV:AMX) (NYSE:AMX) (Nasdaq:AMOV) (Latibex:XAMXL), the leading provider of wireless services in Latin America. As of June 30th 2008, it had 165.3 million wireless subscribers and 3.9 million landlines in the Americas.
About ROK Entertainment Group Inc.:
ROK Entertainment Group Inc., (OTCBB:ROKE) founded in 2004, is a global mobile entertainment group. With approximately 200 staff worldwide, ROK has filed more than 40 international patents for its suite of innovative mobile technologies. With 3 billion mobile handsets in use worldwide, the mobile entertainment industry is a multi-billion dollar business.ROK TV enables the streaming of live and on-demand TV to mobile phones over mass-market 2.5G, as well as over 3G and Wi-Fi.
The ROK Entertainment Group logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=5361
Forward-Looking Statement:
The information contained in this new release, other than historical information, consists of forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those described in these statements. Forward-looking statements regarding the timing of developing, testing and releasing existing and new products, of marketing and selling them, of deriving revenues and profits from them, as well as the effects of those revenues and profits on the Group's margins and financial position, are uncertain because many of the factors affecting the timing of those items are beyond the Group's control.