NEW YORK, Sept. 30, 2008 (GLOBE NEWSWIRE) -- kgb, formerly INFONXX, the world's largest independent provider of directory assistance and enhanced information services, today announced the launch of its new mobile FIND product, Text411, the telecommunications industry's most comprehensive human-powered information service with the capability of providing precise answers to virtually any question via text message, said kgb CEO of North American operations Charlie Anderson.
"We believe Text411 is a huge step forward in the mobile text space because it enables us to give carriers the ability to exponentially expand 411service to a whole generation of heavy texters. With the product, kgb is giving carriers the ability to take advantage of the growing popularity of text through information's most memorable code-411. At kgb we answered more than a billion questions last year, and we believe Text411 will help us build toward our second billion," said Anderson.
The Text411 product combines the power of industry's best database with live agent service fulfillment, giving consumers the ability to ask clarifying questions and receive highly tailored and comprehensive responses to questions on almost any subject -- from traditional Directory Assistance to movie times to trivia questions.
Text411 promises to drive revenue for carriers by broadening the demographic reach of 411 by appealing to younger users who prefer text to voice as a User Interface. As ubiquitous as voice 411, the new Text411 service works on all mobile devices without special data plans or the limitations of mobile operating systems.
kgb research indicates that a majority of consumers see text as a valuable and complimentary service to voice directory assistance. Users have reported the service is both fun and convenient, well-suited to situations where texting is preferable to voice such as noisy environments, places where cell phones are restricted, or situations where anonymity is required.
About kgb
kgb (formerly INFONXX) is the world's largest independent provider of directory assistance and enhanced information services, having built some of the most successful and recognizable brands in the telecommunication services sector. kgb is also the largest and fastest growing independent wholesale directory assistance service provider in the U.S. kgb is in the business of providing immediate, specific, accurate and convenient answers to questions 24 hours a day, every day, via phone, text, and the Internet. In 2007, kgb served hundreds of millions of consumers and answered over a billion questions.