Insiders' dealing


Announcement of BoConcept Executives' trading with securities

In accordance with section 28 a of the Danish Securities Trading Act, BoConcept
Holding A/S is required to publish information regarding trading in BoConcept
Holding A/S shares and securities by Executives and persons closely associated
with an Executive. 

The statement is based on a report which BoConcept Holding A/S has received
from one of the Executives on 9 October 2008. 


Name:	BoConcept Invest ApS
Reason:	Presesident & CEO Viggo Mølholm of BoConcept Holding A/S has owner
share in BoConcept Invest ApS 
Issuer:	BoConcept Holding A/S
ISIN:	DK0060050201
Designation:	Shares
Nature of transaction:	Purchase
Trading date:	09.10.2008
Market:	Copenhagen Stock Exchange
Number:	6,000
Market price DKK:	DKK 1,279,000

Attachments

fo101008_gb.pdf