SAN DIEGO, Nov. 10, 2008 (GLOBE NEWSWIRE) -- Aspire Clean Tech Communications, Inc., a corporate communications and strategic advisory firm dedicated to the renewable energy and clean tech markets, announced today that it has been engaged by Power Efficiency Corporation (OTCBB:PEFF) to provide corporate communications and advisory services.
Aspire CEO Todd Pitcher said, "Energy efficiency is the most fundamental and effective way to ease tightening global demand for energy and reduce green house gas emissions. Power Efficiency is addressing key areas of the energy management marketplace through technologies that make electric motors more efficient. Electric motors consume more than 25% of the electricity in the U.S. Power Efficiency's products are already being used in elevators and escalators, which account for 5% of building electricity use in North America, as well as numerous industrial applications, such as conveyors, grinders, crushers, granulators, and more. Power Efficiency has also developed a product for improving the efficiency of small motors, such as those found in appliances. I think there is massive potential for Power Efficiency's technology in the energy management market and believe that the business is well-positioned to tap into that potential. This should translate into a solid investment opportunity for growth-oriented investors."
BJ Lackland, Power Efficiency's Chief Financial Officer, said, "We are excited to work with Aspire to build awareness of Power Efficiency in the investment community. We have been primarily focused on developing our business and technology. However, with the release of our new products and in anticipation of positive business developments, it is now important to raise the profile of Power Efficiency in the eyes of the investment community and media."
Factors driving commercial adoption include:
* Volatile global energy prices and rising global energy demand; * Pressures to reduce energy consumption in buildings, which account for 68% of the nation's total electricity consumption and 39% of its total energy consumption; * Geo-political climate: Kyoto Protocol, emission goals, cap-and-trade policies and green house gas initiatives driving global adoption trends; and * ENERGY STAR is a joint program of the U.S. Environmental Protection Agency and the U.S. Department of Energy helping us all save money and protect the environment through energy efficient products and practices
About Power Efficiency Corporation
Power Efficiency Corporation is a green energy company focused on efficiency technologies for electric motors. Power Efficiency is incorporated in Delaware and is headquartered in Las Vegas, Nevada. The company has developed a patented and patent-pending technology platform, called E-Save Technology(TM), which has been demonstrated in independent testing to improve the efficiency of electric motors by up to 35% in appropriate applications. Electric motors consume over 25% of the electricity in the U.S., and many operate inefficiently. E-Save Technology(TM) can be licensed to motor, controls and equipment manufacturers. Power Efficiency's first product based on E-Save Technology(TM) is a Motor Efficiency Controller for applications such as escalators, crushers, granulators, mixers, saws and MG elevators. Power Efficiency is also developing a new product based on E-Save Technology(TM) for the tens of millions of small motors found in applications such as residential air conditioning, pool pumps and clothes dryers. The company is working with manufacturers to incorporate this technology directly into new motors and appliances. For more information, go to www.powerefficiency.com.
About Aspire Clean Tech Communications, Inc.
Based in San Diego, Aspire Clean Tech Communications is dedicated to providing strategic consulting and communications services to businesses operating in the alternative energy and clean tech industries. Our commentary and outlook on the public markets and the alternative energy can be found on a daily basis at www.smallcappulse.com. Aspire is the publisher of the Aspire Week in Review newsletter, an alternative energy and clean technology publication that is broadly distributed throughout the U.S. on a weekly basis.