New President and CEO of TradeDoubler

The Board of Directors of TradeDoubler AB (publ) has today appointed
Örjan Frid as President and CEO with immediate effect. Örjan Frid
replaces Will Cooper who leaves TradeDoubler.
Örjan Frid has spent the last six years in IT businesses, as CEO of
Dimension and auSystems and as COO at Teleca, Cybercom and Teligent."I really look forward to contributing to TradeDoubler's continued
development" says Örjan Frid and continues "with TradeDoubler's
unrivaled market position and leading technology within digital
marketing, the future looks bright even if the macro environment
seems slightly uncertain short term. It will certainly be an exciting
challenge to continue building this business together with
TradeDoubler's competent staff."
Will Cooper joined TradeDoubler in 2000 and started by building the
UK organization as Managing Director UK. Thereafter he has held
positions as Chief Marketing Officer and Chief Operating Officer
before being appointed Chief Executive Officer during spring 2007.
Will Cooper has played a crucial role in taking TradeDoubler to where
it is today and the Board of Directors are truly grateful for all his
contributions during the past years.
 Stockholm on 22 December 2008
 The Board of Directors of TradeDoubler AB (publ)

TRADEDOUBLER AB (PUBL)
For further information, please contact:
Christer Elmehagen
Chairman of the Board
 T +46(0) 707 30 70 00