PHOENIX, Feb. 9, 2009 (GLOBE NEWSWIRE) -- The Inventure Group, Inc. (Nasdaq:SNAK) introduces three (3) new frozen Smoothies under the Rader Farms brand. Making smoothies at home has never been so easy, convenient and great tasting. Rader Farms has made it easy by combining all of the ingredients that are difficult to accumulate at home into one package. They take your favorite fruit blends, yogurt, and boosts, such as protein or vitamins; and combine them together into frozen cubes. They have made it simple -- all you need to do is add juice or milk and blend. In a minute, you'll have the perfectly blended smoothie flowing from your blender.
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"Rader Farms has been growing the highest quality fruit in the Northwest since 1941 and knows what it takes to produce great tasting fruit," says Steve Sklar, Senior Vice President, Marketing. "Fruit based smoothies are a natural extension for the brand and fit with our company's history of creating innovative products. By combining our fruit with yogurt and a boost, consumers will be able to conveniently make a delicious tasting smoothie at home."
Rader Farms Smoothie varieties include Triple Berry with Protein, Strawberry Banana with Energy and Strawberry Peach Mango with Vitamins. The Smoothies come in 12oz re-sealable, stand up bags and can be found in your local grocery store and club stores.
For more information, contact Steven Sklar, Senior Vice President, Marketing, at (623) 932-6205 or steve.sklar@inventuregroup.net
About The Inventure Group, Inc.
With manufacturing facilities in Arizona, Indiana and Washington, The Inventure Group is a marketer and manufacturer of Intensely Different(tm) specialty brands in indulgent and better-for-you food categories under a variety of Company owned or licensed brand names, including T.G.I. Friday's(r), BURGER KING, Rader Farms(r), Boulder Canyon(tm) Natural Foods, Poore Brothers(r), Tato Skins(r) and Bob's Texas Style(r). For further information about The Inventure Group or this release, please contact Steve Weinberger, Chief Financial Officer, at (623) 932-6200, or log on to http://www.inventuregroup.net.
The Inventure Group, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=3283
Statements contained in this press release that are not historical facts are forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Because such statements include risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements. Factors that may cause actual results to differ from the forward-looking statements contained in this press release and that may affect the Company's prospects in general include, but are not limited to, the potential need for additional financing, acquisition-related risks, significant competition, customer acceptance of new products, dependence upon major customers, dependence upon existing and future license agreements, general risks related to the food products industry, deteriorating economic conditions, and such other factors as are described in the Company's filings with the Securities and Exchange Commission.
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