LAS VEGAS, Feb. 11, 2009 (GLOBE NEWSWIRE) -- Mobile, satellite and broadband service providers are fighting to maximize revenue, accelerate collections, expand their market share and minimize customer churn. At the same time, the challenging economy has placed an increasing number of subscribers in collections.
These organizations need to proactively communicate valuable service information and offers that are customized to the individual subscriber and explore bold, new strategies to accelerate the collection of debt and minimize losses. To do so, they must also adapt their communications techniques to take advantage of the changing consumer preferences for voice, text, and email messaging.
At the Telecommunications Risk Management Association's (TRMA) Spring 2009 Conference, SoundBite Communications, Inc. (Nasdaq:SDBT) and the Yankee Group will discuss how integrated, multi-channel communications solutions can be deployed to:
* Cost-effectively reach delinquent subscribers and prompt faster
payments,
* Reduce inbound call volumes and enable more self-service,
* Proactively communicate new offers and services to maximize ARPU,
* Build brand recognition and customer loyalty to increase
retention rates.
TRMA attendees will receive a complimentary white paper entitled "Competing for Subscribers in Telecom & Media Using Proactive Customer Communications: Optimizing Revenue, Collections and Retention," a custom publication commissioned by SoundBite and conducted by Yankee Group Research.
WHAT: Maximizing Subscriber Value through Multi-Channel
Communications
WHO: Sheryl, Kingstone, Yankee Group Research
Jay Reilly, Director of Solutions Consulting, SoundBite
Communications
WHEN: Thursday, February 19, 2009
9:45 a.m. PT / 12:45 p.m. ET
WHERE: TRMA Spring 2009 Conference, Planet Hollywood,
Las Vegas, NV
About SoundBite Communications
SoundBite Communications provides on-demand, integrated multi-channel communications solutions that enable clients to achieve superior business results. Building on its foundation as a leading provider of automated voice messaging services, SoundBite offers integrated voice, text and email messaging solutions that help clients deliver the right message, to the right customer, using the right channel, at the right time. Organizations in industries such as collections, financial services, retail, telecom and media, and utilities rely on the SoundBite Intelligent Communications Platform to send over a billion messages annually for collections, customer care, and sales and marketing applications. For more information, visit http://www.SoundBite.com.
SoundBite is a registered service mark of SoundBite Communications, Inc.
(SDBT-G)