Contact Information: Media contacts: StudioNow Alan Penchansky / Michael Tangeman T: +1 305 529 1944 alan@thepengroup.com The NewsMarket Romina Rosado T: +1 212 497 9023 E: romina.rosado@thenewsmarket.com
StudioNow and The NewsMarket Launch Custom Video Production Platform for PR and Marketing Pros
Web-Based Platform Makes High-Quality Video Content Easy and Affordable to Produce, Edit, Distribute and Syndicate
| Source: StudioNow
NASHVILLE, TN and NEW YORK, NY--(Marketwire - March 3, 2009) - StudioNow
(www.studionow.com), the premier online video creation platform, and The
NewsMarket (www.thenewsmarket.com), the leading video marketing and
distribution platform for corporate marketers, today announced a
partnership to create a Custom Video Production Platform for companies and
organizations seeking to produce and deliver high-quality rich video
content to the media and consumers.
The partnership will provide NewsMarket's clients access to the creative
talent of StudioNow's global network of video professionals and its
proprietary online production management system, enabling companies and
other organizations to shoot, edit and create original video content for
distribution and syndication through The NewsMarket's platform.
"More companies and organizations than ever are using video as part of
their marketing strategies, especially in this tough advertising market,
and we are pleased to now be able to offer our customers an easy way to
produce more content," said Shoba Purushothaman, CEO and Co-Founder, The
NewsMarket. "Coupling StudioNow's market-leading platform for creation of
high-quality video content with our global distribution network enables us
to deliver a cost-effective, powerful solution to corporate marketers."
"StudioNow is excited to be pairing our new-era, web-based video production
capability with The NewsMarket's ability to distribute video content for
the world's leading brands and organizations to news and video consumers
around the globe," said David Mason, CEO of StudioNow. "The ability for
customers of The NewsMarket to quickly produce exciting, professional-grade
video content for distribution to their target audiences will be greatly
enhanced through this agreement with StudioNow."
StudioNow creates custom, online production platforms for customers like
The NewsMarket. The StudioNow production platform provides dynamic
management of the entire content development and production process from
start to finish, connecting the customer with thousands of expert
videographers, editors, directors, producers, animators and voiceover
artists. StudioNow quickly and efficiently creates top-quality digital
content at a fraction of the cost normally charged by traditional
production/post-production houses.
About The NewsMarket
The NewsMarket is the leading platform used by global brands, governments
and NGOs to communicate with all their key audiences using video. The
NewsMarket combines award-winning, proprietary technology with a unique,
strategic approach to support the marketing programs of the world's leading
brands including General Motors, Volvo Cars, the U.S. Department of State,
IBM, UNICEF, Facebook and Google. The company's media site
(www.thenewsmarket.com) is used by more than 25,000 media outlets in 190
countries to view and order free news video. Headquartered in New York, the
company also has offices in London, Ahmedabad, Mumbai, Beijing and San
Francisco. To learn more, visit: www.thenewsmarket.com/postingcontent.
About StudioNow
StudioNow is the premier online platform for video creation and
distribution, aggregating thousands of editors, videographers and creative
individuals to provide professional, 24/7 on-demand video content at
affordable prices to businesses of all sizes across all markets. From major
media organizations to Internet marketers to local advertisers, StudioNow's
proprietary high-volume, Web-based marketplace and custom production
management platform meets the rising demand for high-quality, original
video material. For additional information about StudioNow, please visit:
www.studionow.com.