2009-03 Annual General Meeting Thursday 26 March 2009


Notice is hereby given of the annual general meeting of William Demant Holding  
A/S to be held at:                                                              

Kongebakken 9, DK-2765 Smørum                                                   
on Thursday, 26 March 2009, at 16:00                                            

In accordance with Article 8.2 of the Articles of Association, the agenda is as 
follows:                                                                        

The directors' report on the Company's activities during the past financial     
year.                                                                           
The directors recommend that the report be adopted.                             

Presentation and adoption of the audited annual report, including the           
consolidated financial statements.                                              
The directors recommend that the annual report be adopted.                     

Resolution on the distribution of profit or loss as recorded in the adopted     
annual report.                                                                  
The directors propose that the profit of DKK 970 million be transferred to the  
Company's reserves to the effect that no dividend will be paid.                 

Election of directors.                                                          
Under Article 11.2 of the Articles of Association, directors elected by the    
general meeting are elected for one-year terms. At the annual general meeting in
2009, Mr Lars Nørby Johansen, Mr Peter Foss, and Mr Niels B. Christiansen stand 
for re-election, while Mr Michael Pram Rasmussen does not stand for re-election.
The directors propose that Mr Thomas Hofman-Bang be elected as a new director.  

Election of auditor.                                                            
It is proposed that Deloitte Statsautoriseret Revisionsaktieselskab be         
re-elected.                                                                     

Any proposals by the board of directors or the shareholders.                    
The board of directors has submitted the following proposals:                  

a) an amendment to the Articles of Association allowing electronic              
communication with the share­holders of the Company;                         
b) a clarification of the provisions of the Articles of Association relating 
to proxies;                                                                     
c) the Company's acquisition of own shares;                                     
d) authorisation of the chairman of the general meeting.                        

Any other business.                                                             
________                                                                        

Elaboration on the proposals                                                    

Re agenda item 4                                                                
Mr Lars Nørby Johansen, Mr Peter Foss and Mr Niels B. Christiansen are up for   
re-election. Their managerial posts appear from page 31 of the annual report.   

Details on Mr Thomas Hofman-Bang's background:                                  

Thomas Hofman-Bang (44 years) has since 2006 been the chief executive officer of
NKT Holding A/S, www.nkt.dk, where he started as group executive director, CFO  
in 2000. He has a background as a state-authorised public accountant with       
considerable experience from the management of major global businesses. Prior to
NKT he was employed with the Superfos Group for a number of years, including two
years with Superfos Construction in Alabama, US. Thomas Hofman-Bang started his 
career as auditor employed with Ernst & Young in Denmark for 13 years. He       
graduated as Master of Science (Business Administration, Accounting and         
Auditing) in 1992 and as state-authorised public accountant in 1994.            
Furthermore, Thomas Hofman-Bang is chairman of the board of directors of        
NeuroSearch A/S.                                                                

Re agenda item 6a                                                               
The directors propose to make an amendment to the Articles of Association       
allowing the company to communicate electronically with its shareholders. The   
directors also propose that the requirement to give notice of general meetings  
in nationwide daily papers be removed. The amendments will imply that Article   
7.4 of the Articles of Association will be amended and that a new Article 15 on 
electronic communication will be inserted.                                      

The future wording of Article 7.4 will be as follows (amendments in bold):      

"General meetings shall be convened by the board of directors giving not less   
than eight days' and not more than four weeks' notice thereof by announcement in
the computer information system of the Danish Commerce and Companies Agency     
("Erhvervs- og Selskabsstyrelsen"), and by regular post or e-mail, see Article  
15, to all the registered shareholders upon request. The announcement may also  
be made in a nationwide paper at the option of the board of directors. The      
notice convening the general meeting shall contain the agenda of the meeting and
specify the essential substance of any proposed amendments to the Articles of   
Association. If it is proposed to pass a resolution amending the Articles of    
Association under section 79(1) or (2) of the Danish Public Companies Act       
("aktieselskabsloven"), the notice convening the general meeting shall, however,
include the full text of the proposal, and shall be sent to all registered      
shareholders by regular post or e-mail, see Article 15."                        

The wording of the proposed Article 15:                                         

"15. Electronic communication                                                   

15.1. All communications from the Company to the individual shareholders may be 
sent electronically by e-mail, and general information will be accessible to the
shareholders on the Company's website, www.demant.com, unless otherwise provided
by the Danish Public Companies Act. The Company may at any time choose to       
communicate by regular post.                                                    

15.2. Notices convening annual and extraordinary general meetings, including the
full text of proposed amendments to the Articles of Association, the agenda,    
subscription lists, annual reports, company infor­mation, admission cards and   
other general information from the Company to the shareholders may thus be sent 
by e-mail from the Company to the shareholders. Except for admission cards for  
the general meeting, above documents will be accessible on the Company's        
website, www.demant.com.                                                        

15.3. The Company shall ask registered shareholders to provide an e-mail address
to which notices, etc. may be sent. Each shareholder will be responsible for    
ensuring that the Company has received the correct e-mail address.              

15.4. On the Company's website, www.demant.com, the shareholders may find       
additional information about the system requirements and about the procedure for
electronic communication."                                                      

Re agenda item 6b                                                               
The directors propose that Article 9.5 of the Articles of Association relating  
to proxies at general meetings be clarified to reflect the Danish Public        
Companies Act. The update is made by adding the following to Article 9.5:       

"If issued to the board of directors, however, an instrument of proxy shall be  
valid for one particular general meeting only, the agenda for which must be     
known in advance. The Company shall provide the shareholders with a written or  
electronic proxy form, which may be issued to either the board of directors or a
third party."                                                                   

Re agenda item 6c                                                               
It is proposed that the board of directors be authorised until the next annual  
general meeting to arrange for the Company to purchase own shares of a nominal  
value of up to 10% of the share capital. The purchase price for the shares shall
not differ by more than 10% from the price quoted on Nasdaq OMX Copenhagen A/S  
at the time of the acquisition.                                                 

Re agenda item 6d                                                               
It is proposed that the chairman of the general meeting be authorised to make   
such additions, alter­ations or amendments to or in the resolutions passed by   
the general meeting and the application for registration thereof to the Danish  
Commerce and Companies Agency (Erhvervs- og Selskabsstyrelsen) as the Agency may
require for registration.                                                       
________                                                                        

Any resolution in accordance with the proposals under agenda items 6 a) and b)  
will require that not less than 51% of the share capital is represented at the  
general meeting and that the resolution is passed by not less than two thirds of
both the votes cast and of the voting share capital represented at the meeting, 
see Article 10.3 of the Articles of Association and the provisions in Article   
10.4 on the convening of a new extraordinary general meeting. A resolution in   
accordance with the proposal under agenda item 6 a) will further require that   
shareholders representing 25% of the Company's total voting share capital do not
vote against the resolution.                                                    

The agenda of the general meeting, the full text of all proposals and the       
audited annual report, including the consolidated financial statements for 2008 
will be made available for inspection by the shareholders at the Company's      
office at Kongebakken 9, DK-2765 Smørum, on 17 March 2009 at the latest. The    
documents will also be sent to any registered shareholder upon request.         

Any shareholder will be entitled to attend the general meeting if, on or before 
Monday 23 March 2009, he requests an admission card for himself and for any     
adviser accompanying him to the meeting. Ballot papers will be provided together
with the admission cards. It should be noted that shareholders will only be     
entitled to attend the general meeting if they have obtained admission cards in 
advance.                                                                        

Admission cards may be obtained by contacting I-nvestor Danmark A/S, Kongevejen 
418, DK-2840 Holte (or by fax +45 4546 0998), by written request to the         
Company's office, or by enquiry in person at Kongebakken 9, DK-2765 Smørum on   
weekdays between 12:30 and 14:30. Admission cards and ballot papers will then be
sent by post.                                                                   

Admission cards and ballot papers will be issued to holders of registered shares
upon receipt of information from the shareholders, in the order form or         
otherwise, on the nominal value of their shares. Admission cards will be issued 
to holders of unregistered shares who can produce a transcript not older than   
five days from the VP Securities Services (Værdipapircentralen) or from the     
account-holding bank (custodian bank) as evidence of their shareholding. The    
transcript must be accompanied by a written statement that the shares have not  
been and will not be transferred to any third party before the general meeting. 

All shareholders entitled to admission whose shares are registered in the       
register of shareholders will be entitled to vote. Each shareholder will        
together with the admission card receive a ballot paper indicating the number of
votes to which the shareholder is entitled.                                     

The Company's share capital is DKK 58,956,257, divided into shares of each DKK 1
or any multiple thereof, see Article 4.1 of the Articles of Association. Each   
share of DKK 1 shall carry one vote, see Article 9.1 of the Articles of         
Association.                                                                    
________                                                                        

Before the general meeting, coffee and cake will be served from 15:00. Car      
parking spaces have been reserved at the main entrance, and there will be       
regular bus transport to and from the nearby Kildedal S-train station.          

We draw your attention to the fact that the entire general meeting will be shown
live on the Company's website. Thus, by entering www.demant.dk shortly before   
16:00 you will get live coverage of the entire proceedings of the general       
meeting. Subsequently, the coverage of the general meeting will be available on 
the Company's website.                                                          
________                                                                        
Further information:                                                            

Phone +45 39 17 71 00                                                           
www.demant.com                                                                  

Contact:                                                                        
Niels Jacobsen, President & CEO                                                 

Other contacts:                                                                 
Stefan Ingildsen, Vice President, Finance & IR                                  
Søren B. Andersson, IR Officer

Attachments

2009-03 notice of ordinary general meeting william demant holding as.pdf