BOSTON, March 17, 2009 (GLOBE NEWSWIRE) -- Groupon, the popular deal-a-day website, is excited to announce that it launched in Boston on March 16, 2009 at http://grouponboston.com. By using the power of group purchasing, Groupon will offer one deal each day on Boston's best goods, services and culture -- including meals at fine restaurants, tickets to top-notch cultural events, spa packages and more. Since its unveiling in Chicago in November 2008, Groupon has offered an eclectic mix of deals on goods and services, with discounts often exceeding 50 percent -- in some instances saving consumers hundreds of dollars.
"Despite the current economic climate, Groupon is growing quickly by offering a win-win situation to consumers and businesses," says Groupon founder Andrew Mason. "Bostonians will receive huge deals on the best the city has to offer, and participating businesses will experience an explosion of sales thanks to the promotional help, guaranteed business and exposure that Groupon provides." Businesses benefit from Groupon's positive, entertaining write-ups, social networking and outreach activities, and resulting sales and new customers.
Participating Groupon customers receive deals only if a certain number of people join the daily discount "campaign." Because of Groupon's increasing popularity, an overwhelming majority of campaigns are successful, with participating businesses far surpassing their Groupon targets. Customers are also raving about Groupon. "Groupons let me indulge my desire to get out and try new places in Chicago, and help me save big bucks in the process," writes Jennifer, a Chicago Groupon user and reviewer on Yelp.com. "The incredible deals and witty copy on the Groupon site keep me coming back for more on a daily basis!"
"In these tough economic times, consumers and businesses need all the breaks they can get," Mason says. "We're glad to do our part." Groupon chose Boston as its second city because of its well-educated, web-savvy population and diverse business community, Mason adds. As proof of the enthusiasm Groupon has generated so far, thousands of Bostonians have already signed up to the Groupon daily newsletter, available at http://grouponboston.com.
About Groupon
Groupon, launched in November 2008 in Chicago, is a popular deal-a-day website that uses the power of group purchasing and team buying to get unbeatable deals on the best local goods, services and culture. Groupon expanded to Boston in March 2009 and plans to launch operations in other American cities. For more information, visit http://grouponboston.com.
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