No 1 Global Marketing and Technology agency LBi strength-ens and expands planning offering

PRESS RELEASE
Stockholm/Amsterdam, 30 March 2009

Jake Dyer and Ed Beard have joined LBi to take brand engagement to
another level for customers under Maureen Cuddihy, Head of Planning.
Both come with a stella pedigree. Jake who takes the role at LBi as
Planning Partner comes from agency.com where he had been Head of
Strategy and Planning and part of the management team. At agency,
Jake created award winning work for brands like BA and IKEA,
including award winning digitally led integrated activity. Prior to
Agency.com, Jake worked for Tequila and TBWA\GGT as a Planning
Director and CRM expert. Jake brings his broad planning skillset to
LBi.

Ed takes the role of Senior Planner at LBi, coming from Digitas where
he worked on both B2B and B2C for clients like HP, Shell and Lloyds.
While at Digitas, Ed has created award winning work for HP. Ed
started his career as a BBC journalist and brings his journalistic
experience into the world of creating 'earned' media engagements for
LBi's clients.

Caroline McGuckian, LBi's Global Media Director says "These hires
reflect LBi's continued focus on strategic digital thinking
throughout a consumer's journey with a brand and evidence our
commitment to providing clients with the best talent available to
work with them in today's ever changing landscape"

For further information please contact:
Sarah van Praagh, Press contact, LBi UK
 +44 20 7063 6465, Sarah.VanPraagh@LBi.com
Eva Ottosson, Group Communications Manager, LBI International AB
+46 709 41 21 40, eva.ottosson@lbi.com

About LBi:
LBi is a global digital marketing and technology agency, blending
insight, creativity and expertise to solve business problems. The
largest genuinely full service agency of its kind in Europe, LBi
provides the full range of digital capabilities, including digital
strategy, branded content, service design, media, CRM, technology,
managed hosting and support services. The Company employs over 1,600
professionals located primarily in the major European, American and
Asian business centers; such as Amsterdam, Atlanta, Berlin, Brussels,
London, Milan, Mumbai, New York, Paris and Stockholm. LBi is listed
on Nasdaq OMX in Stockholm and NYSE Euronext in Amsterdam (symbol:
LBI).
www.lbi.com