SAN DIEGO, April 13, 2009 (GLOBE NEWSWIRE) -- Nascent Wine Company, Inc. (OTCBB:NCTW) will begin to do business as dba Nascent Brands, Inc. (Nascent), the leading nationwide distributor of imported branded food and beverage products in Mexico.
Along with the streamlining that the company's operations, announced in January, Nascent is focused on acquiring and building the most profitable and well positioned brands of food and beverage products in Mexico. This will be achieved by building our own brands through licensing agreements, acquiring new brands, and actively seeking the best brands throughout the world to represent them in Mexico, on an exclusive basis.
The company has streamlined their product mix by cutting over 1500 slow moving items and focusing on the top selling 500 items. Nascent plans to improve margins and profits by leveraging our platform with our own branded and private label products. The benefit to Nascent will be faster growth and higher gross margins.
"As the dominant force within the Mexican foodservice marketplace, we believe by concentrating on our core competencies of food distribution in Mexico, and building equity in our own brands, we will continue to leverage our leadership position and capitalize on many additional opportunities in this market. We believe the increased focus on the strengths of our business model will greatly improve margins with a leaner and more effective organization," said Sandro Piancone, CEO.
"We are excited about the long-term prospects of Nascent and look forward to exploiting our position as the leading distributor of imported food and beverage branded products in Mexico."
About Nascent Brands, Inc.
Nascent Wine Company Inc. dba Nascent Brands, Inc. is the leading nationwide distributor of imported branded food and beverage products in Mexico, branding, marketing and distributing over 500 national and proprietary branded food and beverage products. Nascent owns and markets the Nery's brand, the number one imported cheese brand in Mexico. In addition, Nascent sells select products from Ferrarelle Water, Cora Italian Food Products, Bellissimo Pizza products, Dryer's Ice Cream, Michelina's Frozen Dinners and Fusion Energy drinks, among others.
Nascent is focused on acquiring and building the most profitable and well positioned brands of food and beverage in Mexico. Nascent is currently servicing over 2,000 sales points including supermarkets, convenience stores and foodservice accounts like Wal-Mart, Sam's Club, Costco, Soriana, Comercial Mexicana, AM/PM, 7-ELEVEN, OXXO and many more. Nascent Brands trades on the OTC Bulletin Board as Nascent Wine Company, Inc., ticker symbol NCTW.OB. For more information about Nascent Foodservice, go to www.nascentfoodservice.com.
Forward Looking Statements
Statements made in this press release that express the Company's or management's intentions, plans, beliefs, expectations or predictions of future events, are forward-looking statements. Those statements are based on many assumptions and are subject to many known and unknown risks, uncertainties and other factors that could cause the Company's actual activities, results or performance to differ materially from those anticipated or projected in such forward-looking statements. In light of significant risks and uncertainties inherent in forward-looking statements included herein, the inclusion of such statements should not be regarded as a representation by the Company that it will achieve such forward-looking statements. For further details and a discussion of these and other risks and uncertainties, please see our most recent reports on Form 10-KSB and Form 10-QSB, as filed with the Securities and Exchange Commission, as they may be amended from time to time. The Company undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future events, or otherwise.