American Specialty Health and Healthyroads Awarded for Outstanding Achievement in Design Communications


SAN DIEGO, April 30, 2009 (GLOBE NEWSWIRE) -- American Specialty Health (ASH), a national health and wellness organization, was recently recognized with several Astrid awards for a selection of its marketing and communication pieces. The 14th annual international Astrid awards, produced by MerComm, Inc., had over 400 entries and honored communication materials that displayed exceptional creativity, craft, innovation, and originality.

Healthyroads.com, the Web site for ASH's wellness subsidiary Healthyroads, won a Gold award in the category of Educational Web Sites. In addition, ASH's consumer-direct fitness Web site FitnessCoach.com was awarded a Silver distinction in the Web Site Redesign category. ASH also received a Bronze award in the Video/DVD category for its year-in-review Flash presentation for employees. ASH's How to Build a Fit Company(tm) catalog and "Reflections" 2007 Year in Review brochure received honor distinctions as well.

"Our team at ASH works tirelessly to produce materials that effectively highlight our culture, our mission, and our goals," said ASH CEO, chairman, and co-founder George DeVries. "We are always honored to be recognized, and we accept these Astrid awards with great pride."

About American Specialty Health

American Specialty Health Incorporated (ASH) is a national health and wellness company that provides wellness and prevention services, specialty network management programs, and fitness and exercise services to health plans, insurance carriers, employer groups, and trust funds. Based in San Diego, ASH has 700 employees and covers over 15 million members.

Healthyroads, Inc. is the health improvement and wellness subsidiary of ASH. Healthyroads offers a wide range of wellness solutions -- including award-winning telephone-based coaching programs for weight management, tobacco cessation, and healthy living, and products and resources through its integrated Web site, Healthyroads.com.

For more information about Healthyroads and other ASH health and wellness programs, visit www.ASHCompanies.com or call 800.848.3555.



            

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