Source: LaunchSquad

Sonoa Systems Launches Apigee for API Analytics, Protection and Control

Freemium, Self-Service API Management Service Provides Immediate Visibility and Control Over APIs, Mashups and Mobile Apps

SANTA CLARA, CA--(Marketwire - August 25, 2009) - Sonoa Systems, Inc., an innovative provider of industrial-strength API management and cloud governance solutions for leading enterprises, SaaS and media companies, today announced the preview launch of Apigee, a Web site that provides analytics, protection and control for APIs and mashups. Apigee enables API providers to understand usage, protect their application and enforce API terms of use, while developers using APIs can use Apigee to get visibility into the actual service levels of the APIs they consume.

Apigee enables anybody working with Web APIs to understand API usage, protect their applications against traffic spikes that can slow down service and improve the customer experience by making sure APIs are delivering as expected. Apigee's basic service is free and available today for up to 10,000 API calls per hour, with a premium service at higher traffic levels at less than $100 per month to be introduced this Fall.

Apigee is the first self-service, on-demand API analytics and management product that provides API providers and developers the visibility and control to fully leverage the growing API economy.

"Apigee is the first freemium, completely self-service API management service, and a game changer for the growing API economy," said Chet Kapoor, CEO at Sonoa. "In just a few minutes, anyone working with APIs can get new insights and thinking of new opportunities. Our goal with Apigee is to make Sonoa's core technology accessible, delightful, and easy to use by the broadest audience possible."

"Having a good API is table stakes on the Web -- it's an important part of any Web product," said Brett Wilson, CEO of TubeMogul, the leading provider for online video analytics and distribution. "Apigee makes it easy and painless to get visibility into how partners are using your APIs."

Other examples of Apigee in use include AdRocket, an innovative provider of ad targeting and optimization services, which uses Apigee to understand and manage customer usage of their publisher content API; and Shorepoint Systems, which uses Apigee to monitor performance of APIs used by its mLocal online classifieds iPhone application.

Apigee is available today as a private preview and invitations can be requested at

About Sonoa Systems

Sonoa provides analytics, management and governance solutions for APIs, feeds and cloud services. Sonoa customers include over 50 leading enterprise, SaaS and media companies. Leading customers such as MTV Networks, MySpace, and Guardian Life Insurance use Sonoa to create new revenue channels, reduce costs, and innovate faster. The company is based in Santa Clara, CA, privately held, and backed by leading investors including Norwest Venture Partners, Bay Partners, Third Point Ventures, and SAP Ventures. For more see

Contact Information: Media Contact: Jesse Odell or Greer Karlis LaunchSquad +1 (415) 625-8555