DETROIT, Feb. 17, 2010 (GLOBE NEWSWIRE) -- Today, Gomez, the Web performance division of Compuware Corporation (Nasdaq:CPWR) and ForeSee Results, the leader in online customer satisfaction measurement and management, will co-present in a Target Marketing Group webinar for marketers and e-commerce professionals. The webinar will provide practical advice for improving online customer experiences in 2010.
When: Thursday, February 25, 2010, 2:00 p.m. E.T.
Presenters: Larry Freed, president and CEO, ForeSee Results and Imad Mouline, CTO, Gomez division
Who should attend: Web marketers, e-commerce business managers, product managers, Web designers and customer experience professionals
What: This webinar will identify and assess online businesses that delivered best in class Web experiences from the customers' perspective during 2009, and will focus on:
- The business impact of delivering great online experiences;
- How customers' Web experiences are directly linked to revenue, loyalty and word-of-mouth; and
- Seven Web experience best practices to maximize revenue, drive customer loyalty and promote your brand.
Why: Customers have high expectations – they expect Web sites to be rich, easy-to-navigate, fast and highly available. Recently published industry research has demonstrated that poor Web experiences have a direct and negative impact on business, with 78 percent of consumers switching to a competitor's Web site. Delivering great online experiences are key to driving revenues and brand loyalty.
Sign-up: http://bit.ly/90Mmkv
Gomez, the Web performance division of Compuware, provides the industry's leading solutions for optimizing the performance, availability, and quality of Web and mobile applications. The on-demand Gomez platform integrates solutions for Web load testing, Web performance management, Web cross-browser testing, and Web performance business analysis that test and measure Web and mobile applications from the "outside-in" – across all users, browsers, devices, and geographies – using a global network of over 100,000 locations. When combined with Compuware Vantage, Gomez offers the industry's only solution for optimizing application performance across the Enterprise and the Internet. Over 2,500 customers worldwide, ranging from small companies to large enterprises – including 12 of the top 20 most visited US Web sites – use Gomez solutions to increase revenue, build brand loyalty, and decrease costs.
Follow us on Twitter at: http://twitter.com/Gomez_Inc and http://twitter.com/compuware.
Compuware Corporation
Founded in 1973, Compuware provides software, experts and best practices to ensure applications work well and deliver business value. Compuware solutions optimize application performance across the Enterprise and the Internet for leading organizations around the world, including 46 of the top 50 Fortune 500 companies and 12 of the top 20 most visited U.S. web sites. Learn more at: http://www.compuware.com.
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