Source: LaunchSquad

Infusionsoft Hosts 'Email Marketing 2.0 Smackdown' Featuring Anita Campbell, David Fagan, and Perry Marshall

Marathon Educational Webinar to Provide an Overview of How to Make Email Marketing Drive Small Business Growth

PHOENIX, AZ--(Marketwire - February 18, 2010) -  Infusionsoft, the leader in Email Marketing 2.0, will be live-streaming a free, 12-hour educational webinar on Email Marketing 2.0 today, Thursday, February 18, 2010 from 7:00 am to 7:00 pm MST. Attendees will hear from Tyler Garns, VP of marketing at Infusionsoft, and small business growth experts Anita Campbell of SmallBizTrends.com, David Fagan, CEO of Guerilla Marketing, and Google AdWords guru Perry Marshall, as well as small business owners of all types.

Infusionsoft's Email Marketing 2.0 Smackdown will stream live all day and live calls will be fielded throughout. The event will cover:

  • Why traditional email marketing might be driving your customers away
  • How to get better email response rates without hiring a copywriter
  • Simple ways to make your business more competitive using Email Marketing 2.0
  • What you need to know about spam filters
  • The science of building a responsive list of email recipients

Thursday, February 18, 2010
 7:00 am to 7:00 pm MST
To register and join, visit http://www.infusionsoft.com/smackdown

About the Guest Speakers
Anita Campbell is the founder and editor of SmallBusinessTrends, an award-winning online publication for entrepreneurs, as well as the host of Small Business Trends Radio. Her expertise has been noted in the Wall Street Journal, New York Times, Inc Magazine, and Entrepreneur Magazine, among others. Small Business Trends won Forbes Magazine's "Best of the Web" distinction for small business blogs and Honorable Mention from MarketingSherpa as Best Small Business Marketing blog.

Perry Marshall is the best-selling author and most quoted authority in the world on the subject of Google advertising. His Chicago company, Perry S. Marshall & Associates, consults both online and brick-and-mortar companies on generating sales leads, web traffic, and maximizing advertising results.

David Fagan is the CEO of Guerrilla Marketing, a business coaching firm that knows the sales activities and has attributes needed to bring major opportunities, accounts and profitable relationships to an organization. His recent books include Secrets of Peak Performers with Dan Kennedy and Guerrilla Rain Makers with Jay Conrad Levinson.

About Infusionsoft
Infusionsoft, the leader in Email Marketing 2.0, helps small businesses grow fast with targeted email marketing that responds and adapts to customer behavior. Infusionsoft is the first company to combine email marketing and CRM in a single system for a simple and powerful next-generation solution, enabling small businesses to target their marketing like never before. The web-based software also combines e-commerce and powerful automation tools with its intelligent email marketing to deliver a true small business growth suite. The privately held, three-time Inc. 500 company is based in Gilbert, Ariz. and is funded by Mohr Davidow Ventures and vSpring Capital. For more information, visit www.infusionsoft.com.

Additional marketing and small business insight from CEO Clate Mask and the Infusionsoft team can be found on the Infusionsoft blog at www.infusionblog.com, and the Infusionsoft Twitter feed at www.twitter.com/infusionsoft.

Contact Information:

Contact Information:
LaunchSquad
415-625-8555
Infusionsoft(at)LaunchSquad(dot)com