Erik Skånsberg new CFO of TradeDoubler

Erik Skånsberg, 45, has been appointed as new CFO of Trade¬Doubler and will take
over on May 24, 2010. He replaces Bernt Andersson who has served as Acting CFO
since February 16, 2010.

Erik Skånsberg has long experience from both international and
transaction-intensive companies. He has served as CFO of COOP Norden as well as
CFO within the Orkla Group, including as CFO of companies such as Carlsberg
Sweden, Kemetyl and BOB. Most recently Erik Skånsberg has been running his own
consulting business where he held assignments at Vårdapoteket, Capio and SATS,
among other companies.

"It feels very good to have Erik in place. He will bring solid competence and he
has the experience we need to continue the development of Europe's leading
internet marketing company", says Urban Gillström, President and CEO. "I would
also like to thank Bernt Andersson, who has served as Acting CFO, for his work
during the spring".

 "I have great respect for the fantastic growth and unique competence that
TradeDoubler has shown for many years. I hope to be able to contribute with my
experience of transaction-intensive businesses and of structural work and
efficiency improvement projects", says Erik Skånsberg.


For further information contact:
Urban Gillström, President and CEO, phone: +46 (0)8 405
08 00,urban.gillstrom@tradedoubler.com <mailto:urban.gillstrom@tradedoubler.com>
Erik Skånsberg, phone: +46 (0) 702 64 70 35



About TradeDoubler
TradeDoubler is an international digital marketing company offering a range of
performance-based marketing solutions. TradeDoubler's products and services
provide companies with the tools and expertise to drive results online whether
they are looking to generate sales, leads or traffic or drive brand awareness.
Headquartered in Stockholm, Sweden, the company boasts a unique global reach
spanning 18 countries in Europe. With a breadth of expertise across multiple
industry sectors and a network of more than 128,000 website publishers,
TradeDoubler helps deliver results for over 1,800 advertisers including a mix of
local and international companies such as Apple Store, Dell, TeliaSonera and
Kelkoo. TradeDoubler is listed on Nasdaq OMX Stockholm Exchange. Please
visitwww.tradedoubler.com <http://www.tradedoubler.com/> for further
information.


TradeDoubler AB (publ) is required to disclose the information provided herein
pursuant to the Swedish Securities Markets Act and/or the Swedish Financial
Instruments Trading Act. The information was provided for public release on May
6, 2010 at 8.00 a.m. CET.





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