TORONTO, July 20, 2010 (GLOBE NEWSWIRE) -- Mount Knowledge Holdings Inc. (OTCBB:MKHD), a provider of innovative and proprietary educational and training software, is pleased announced that Mount Knowledge™ founder and Chairman, Erwin Sniedzins, was recently featured on the Hebei Television Station in the Hebei Province of China. Mr. Sniedzins appeared on a one-hour television show called "Overseas Study Programs" on the China Education Channel.
The episode featured an account of Mr. Sniedzins and the challenges he has faced in life, specifically his daughter's diagnosis with Rett syndrome, a very rare genetic disorder, and her battle with the disease since 1987. Dismayed by near non-existent research and treatment, Mr. Sniedzins spent almost 8-years of his life raising awareness and money for the victims of Rett, including an expedition to climb Mt. Everest that successfully raised almost $1.5 million.
The feature showcased Mr. Sniedzins' Mt. Everest expedition and a bout with altitude sickness that forced him to take refuge at a Tibetan monastery. During his stay at the monastery, he observed how monks transferred information into knowledge and then to each other using only soft chants and visualization techniques. His observations lead to an epiphany about how these learning methods could be utilized by 21st century learning tools. When Mr. Sniedzins returned to Canada, he turned his observations from the monastery into a quest to develop easy-to-use educational tools that ultimately resulted in the development of the Mount Knowledge™ products and services.
As noted in the segment, Mr. Sniedzins returned to China in 2005 with the Right Honorable Paul Martin, Prime Minister of Canada. On this trip he met Chinese Premier Wen Jia Boa in the Great Hall of the People in the Republic of China. He also formed a foundational relationship with various Chinese communities and organizations to tear down the barriers of English learning in China.
Finally, the interview explored Mr. Sniedzins development of Mount Knowledge™ learning tools and how these products can accelerate the learning of English and other subjects for the average Chinese student. The report also followed Mr. Sniedzins' relationship with his wife Flora, a Chinese national citizen and business woman, who is and has been instrumental in Mount Knowledge's achievements in China.
Mr. Sniedzins is now in discussions with the producers of the Education Channel in China to produce a TV show on the Mount Knowledge™ products and services.
The TV interview can be viewed in the "Special Event" sub-section of the Multi-Media section of the Company's website at http://mkhd.net/Media.php.
About Syntality™
Syntality™ is a training system and methodology that along with the software products, completes the user's ability to use the Knowledge Generator™ as a lifelong tool to turn information into knowledge.
About Knowledge Generator™
Knowledge Generator™ is a software product ("KG") that delivers a real-time learning system that easily converts information to knowledge. Data from virtually any source can be quickly imported into KG and converted into meaningful interactive exercises and lessons that involve the critical senses of the user. KG's English Language Learning module specifically targets the ESL (English as a Second Language) and ELT (English Language Training) markets in China.
Examatar™, closely related to the Knowledge Generator™, is a product engineered to accelerate the learning process of teaching English to Chinese students by focusing on the creation of unlimited quizzes and tests on any imported information. The product specially targets Chinese students needing to pass TOEFL (Test of English as a Foreign Language) exams required in academic venues, as well as TOEIC (Test of English for International Communication) exams for corporate environments.
About Hebei Television
Hebei Television (HEBTV) is a Chinese television network in Hebei province, including other parts of the Beijing and Tianjin television viewing areas. Hebei Television also covers parts of Shandong, Henan and Shaanxi provinces and the Inner Mongolia Region. More than 120 million people enjoy access to the programs the television network provides. Hebei Television has two channels, broadcasting 136 hours of programs and rebroadcasts programs from two other television stations.
About Mount Knowledge Holdings Inc.
Mount Knowledge Holdings, Inc. (OTCBB:MKHD) is an educational software development, sales and training company offering innovative and proprietary "real-time self learning" software products and teaching services for both corporate and direct consumer markets worldwide. The Company's technology stems from an interactive and visual learning system referred to as "Syntality™," integrated into a core application known as the "Knowledge Generator™," which is a 21st century learning tool using a constructivism approach. The products are currently being offered in China to the more than 300 million students from grade school to university seeking to learn English, and a vast number of people in the Chinese workplace increasing their English fluency to achieve greater income earning potential.
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This press release contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. By their nature, forward-looking statements and forecasts involve risks and uncertainties because they relate to events and depend on circumstances that will occur in the near future. There are a number of factors that could cause actual results and developments to differ materially from forecasted results. These risks and uncertainties include our ability to: attract members; convert members into paying subscribers and retain our paying subscribers; our ability to successfully implement our current long-term growth strategy; as well as product demand, market competition, fluctuations in advertising payouts, reliance on credit card processors and related necessary merchant account approvals, delays in website & application development, technical issues beyond our control, reliance on the various platforms that we build applications on, and risks inherent in our operations. For a discussion of these risks and uncertainties, please see our filings with the Securities and Exchange Commission. Our public filings with the Commission are available from commercial document retrieval services and at the website maintained by the Commission at http://www.sec.gov.