34-Year GM Veteran Joins AMP Electric Vehicle Team

AMP Continues to Leverage Expertise of Top Industry Executives


BLUE ASH, Ohio, Aug. 9, 2010 (GLOBE NEWSWIRE) -- AMP Holding Inc. (OTCBB:AMPD), a company engaged in the emission-free electrification of OEM vehicles, announced today the hiring of Mr. John Gatt as a consultant.

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Mr. Gatt has more than 30 years of experience in sales, marketing and management in the automotive field. Through his deep and varied experiences in the sector, Mr. Gatt has proven himself to be a results-orientated leader who excels in strategy development, tactical management and revenue growth. A bulk of his expansive career was spent at GM where his roles spanned from strategic planning and marketing to global sales development.

Steve Burns, CEO of AMP, said, "AMP is at a critical time in its development as we work to fully capitalize on our first-to-market advantage. We have a unique technology and a relentless desire to bring the electric vehicle to the masses. As the first company with a production-ready 100% electric crossover vehicle we are already far ahead of the curve, however, our ability to fully capitalize this advantage will come down to simple execution. Assembling a team of top industry veterans such as John will serve the Company well as it moves forward with its growth strategy."

Most recently, Mr. Gatt served as the director of IT development and implementation for HUMMER, LLC where he led the development of global sales, after-sales and marketing IT systems for the HUMMER start-up team.  During his career at GM, Mr. Gatt served as the general director of GM's global retail integration team and director of global retail processes. In these roles he was charged with leading a newly developed team of 34 to plan and execute a strategy to implement global dealer processes and improve customer satisfaction. The fruits of his labor resulted in the creation of a global luxury retail channel strategy responsible for sales of $675M outside North America. During his tenure at GM he also developed dealer market plans, and worked in brand management and marketing.

"AMP is leading the charge in a very exciting frontier. I truly feel this is a company that will make its mark in history as a leader in the electrification of vehicles," said Mr. Gatt. "I intend to fully draw upon my years in the automotive field to aid AMP in this goal."

Mr. Gatt is the fourth key appointment the Company has made in recent months; he joins well-known automotive executives Mark Valerio, Bill Wylam and Dennis Davis, all GM veterans.

About AMP Holding Inc.

AMP was founded in 2007 by automotive industry veterans who have created several hi-tech companies. Currently, the AMP team is comprised of top engineers and business executives, as well as two key pioneers of GM's EV1 project. AMP's first models to all-electric are the GM Sky and the Pontiac Solstice, and most recently, the Chevrolet Equinox. Since its inception, the AMP all-electric GM Sky has proven itself to be an idea that has generated an extreme amount of interest, with inquiries coming from around the world. AMP will be electrifying a wide range of GM vehicles, and expects to announce new model additions in 2010. The Company expects its vehicle electrification technology will provide new solutions to America's energy demands.

To learn more, visit the AMP website at www.ampelectricvehicles.com.

Forward-Looking Statements

Certain statements contained in this press release may constitute "forward-looking statements". Forward-looking statements provide current expectations of future events based on certain assumptions and include any statement that does not directly relate to any historical or current fact. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors as disclosed in our filings with the Securities and Exchange Commission located at their website (http://www.sec.gov). In addition to these factors, actual future performance, outcomes, and results may differ materially because of more general factors including (without limitation) general industry and market conditions and growth rates, economic conditions, and governmental and public policy changes. The forward-looking statements included in this press release represent the Company's views as of the date of this press release and these views could change. However, while the Company may elect to update these forward-looking statements at some point in the future, the Company specifically disclaims any obligation to do so. These forward-looking statements should not be relied upon as representing the Company's views as of any date subsequent to the date of the press release.


            

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