Anders Edholm appointed SVP Corporate Communications at Electrolux

Anders Edholm appointed SVP Corporate Communications at Electrolux

Anders Edholm has been appointed SVP Corporate Communications and head
of Group Staff Communications of AB Electrolux. In his role as SVP
Corporate Communications Edholm will be responsible for internal and
external communications, sustainability affairs, public relations,
public affairs and Internet communications. Edholm will report to
President and CEO Hans Stråberg. Edholm replaces Lars Göran Johansson,
who is leaving Electrolux to become Executive Vice President of the
Confederation of Swedish Enterprise.

Edholm is today responsible for the Group's media relations and issues
management and has been with Electrolux since 1997. Previously, Edholm
has held such roles as head of Internet development and head of
communications for Electrolux Major Appliances outside Europe and North
America. Before joining Electrolux he worked at the European Parliament
in Brussels, Belgium.

Edholm assumes his new role on September 1, 2010.

For further information contact Electrolux Media Hotline on +46 8 657 65
07