Finnair's emissions calculator the first in the world to use actual emissions


Finnair has today launched a new revised emissions calculator. The calculator
is the only one in the world to be based on actual cargo, passenger and fuel
consumption figures, not averages or assumptions. The calculations are
certified by PricewaterhouseCoopers and they will updated quarterly on the
basis of actual realised figures. 
 
"We wanted to devise a calculator whose figures are indisputable, because
transparency is one of the cornerstones of our corporate responsibility. The
fact that the calculations are based on actual emissions figures is a
breakthrough in the airline industry," says Finnair's Vice President,
Sustainable Development Kati Ihamäki. 
 
In the calculations, consumed fuel has been allocated proportionately based on
weight to both cargo and passengers for each flight, and the calculator
presents the share attributable to passengers. 
 
Finnair is committed to reducing its emissions by 24% per seat from 2009 to
2017. Work to reduce emissions also took place before this period, so between
1999 and 2017 emissions will be reduced by 41%. 
 
"We are making emissions reductions on our own accord, employing one of the
world's most modern fleets and continuously developing our operating practices.
Emissions can also be reduced by improving infrastructure, such as the Single
European Sky programme, which will improve efficiency in air traffic control.
We also support a global emissions trading system for air transport," says
Ihamäki. 
 
Customers can influence the emissions produced on their own journeys by
selecting an airline which has a modern fleet and direct routes. 
 
Finnair emissions calculator can be found at the address
http://feel.finnair.com/ or http://finnair.com. Read why Finnair's calculator
does not use a separate emissions coefficient at the address
http://blogs.finnair.com. 
 
Finnair Plc
Communications
9.9.2010

Further information: Finnair Media Desk tel. +358 9 818 4020,
comms(a)finnair.fi 
Finnair blogs: http://blogs.finnair.com
Finnair on Facebook: www.facebook.com/finnair
Photobank: www.finnair.com/gallery
Finnair Group website: www.finnairgroup.com
via.Helsinki: www.viahelsinki.com