Metro expands in France


Metro International S.A. ("Metro"), the international newspaper group, today
announced that Metro expands in France. The new expansion strategy is developed
together with Metro's local partner TF1, one of the strongest broadcast
companies in France and Europe. The aim is to differentiate Metro from other
players by becoming the largest free newspaper in Paris and acquiring the best
national coverage of free newspapers in France.

Metro will distribute 60,000 more copies of the Parisian edition every day
starting 1 October. The copies will be distributed by a combination of hand
promoters and racks in 50 new key street distribution points, over 40 train
stations and 200 large company buildings in Greater Paris. Local Paris coverage
will be expanded with a daily pull out section focusing on politics, society,
sports, culture and leisure using a dedicated team of five local reporters and
high profiled columnists.

To strengthen the national coverage Metro is launching three new cities. Since
21 September, Metro is the only free daily newspaper available in Metz and Nancy
where 20,000 copies are distributed Monday to Friday. Today, distribution is
initiated in Toulon with 10,000 copies, accompanied by a circulation increase in
Nice and Toulouse. This will further strengthen Metro's position in the South of
France where Metro is already the leading free newspaper. Metro will hence be
distributed in 15 of the largest French cities, giving Metro's advertisers
access to the largest geographical coverage of free daily newspapers in France.

Per Mikael Jensen, President and CEO of Metro International commented: "France
is an important market for Metro. Together with our strong partner TF1 we have
agreed to invest in the French operation in order to deal with the competitive
landscape. Metro and TF1 are furthermore increasing their cooperation by
implementing synergies in the areas of content production and sales, in order to
further strengthen the performance of the operation going forward."

Martin Alsander, EVP Europe of Metro International, added: "Being the favorite
newspaper amongst Parisians in combination with a strengthened national coverage
in France gives us a competitive edge. The multi-stage strategy will be executed
during autumn with the aim of strengthening our uniqueness and our position in
France. Our goal is to offer to the majority of young active metropolitans in
France a serious and interesting newspaper and to give national advertisers the
best possible readership audience."

                                       ***
         For further information, please visitwww.metro.lu, or contact:
      Per Mikael Jensen, President and CEO          Tel: +46 8 120 570 00
       Martin Alsander, EVP Europe                 Tel: +46 8 120 570 00
     Linda Fors, Head of Investor Relations           Tel: +46 704 15 95 30

ABOUT METRO INTERNATIONAL AND METRO
Metro is the largest international newspaper in the world.  Metro is published
in over 100 major cities in 19 countries across Europe, North & South America
and Asia. Metro has a unique global reach - attracting a young, active,
well-educated Metropolitan audience of 17 million daily readers.

Metro  International  S.A.  shares  are  listed  on Nasdaq OMX Stockholm through
Swedish Depository Receipts of series A and series B under the symbols MTROA and
MTROB.




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