Atria records impairment losses for Russian goodwill and lowers the Group's forecast for the remainder of the year


Atria Plc            Company Announcement  15 October 2010 at 12:00 am.         


Atria records impairment losses for Russian goodwill and lowers the Group's     
forecast for the remainder of the year.                                         

As a result of the goodwill impairment testing in Russia, the company's         
Board of Directors has decided that Atria Russia will record impairments        
totalling EUR 10.4 million allocated to goodwill.  The impairments will have no 
effects on the cash flow, and they will be recorded in the performance of       
Q3/2010 as a non-recurrent item.                                                

The prices of meat raw materials in Russia have risen significantly during the  
period August-September. The price rises are expected to continue strong for the
remainder of the year, which further weakens Atria Russia's prospects of        
results. The aim is to transfer the rise of raw material prices to the prices of
end products, which may have a negative impact on the Q4/2010 net sales         
development.                                                                    

Because of Atria Russia's impairment losses and weakened prospects of results,  
the Group's EBIT for 2010 is estimated to be lower than that for 2009. Atria    
Group's net sales are also expected to remain somewhat below last year's level. 
Previously, Atria had estimated the Group's EBIT and net sales in 2010 to remain
at the 2009 level.                                                              

Atria will publish its Q3/2010 financial report on 27 October 2010.             

For further information, please contact Matti Tikkakoski, President and CEO,    
tel. +358 50 2582.                                                              


ATRIA PLC                                                                       
Matti Tikkakoski                                                                
President and CEO                                                               


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Nasdaq OMX Helsinki Ltd                                                         
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