New Vice President Marketing at KappAhl


New Vice President Marketing at KappAhl

As of December 1(st) Carina Ladow takes the position as Vice President Marketing
and becomes member of KappAhl's management group. Carina Ladow is currently
working as Design and Purchasing Manager for KappAhl Woman.

- Interpreting trends and predicting twists and turns of fashion is of the
upmost importance for KappAhl. Carina Ladow is a plain leader with a genuine
competence and subtle intuition when it comes to communicating with our
customer, says Christian W. Jansson, President and CEO of KappAhl. - Carina's
extensive competence will be a valuable reinforcement in KappAhl's continuous
expansion in Europe.

Carina Ladow has worked in many roles within the large Swedish fashion chains,
at KappAhl since 1993. During the past seven years as Design and Purchasing
Manager for KappAhl Woman. Carina will take up her new position from December
1(st) 2010.

For more information, please contact:
Christian W. Jansson, President and CEO KappAhl. Telephone +46 709 95 02 01
Carina Ladow, assuming Vice President Marketing KappAhl. Telephone
+46 704 71 57 02

KappAhl is a leading fashion chain with 360 stores and 4,800 employees in
Sweden, Norway, Finland, Poland and the Czech Republic. KappAhl sells value-for-
money fashion with a wide appeal - for women, men and children - and focuses in
particular on women aged 30-50 with families. All clothes are from our own
designers. In 1999 KappAhl was the first fashion chain to be environmentally
certified. In the 2009/2010 financial year KappAhl's net sales were about SEK
5.1 billion and operating profit SEK 551 million. KappAhl is listed on Nasdaq
OMX Stockholm. More information is available at www.kappahl.com.

KappAhl AB (publ) discloses the information provided here pursuant to the
Securities Market Act and/or the Financial Instruments Trading Act. The
information was submitted for publication on 30 November 2010 at 10:00 p.m.



[HUG#1466902]


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New Vice President Marketing at KappAhl.pdf