DGAP-News: myBet.com unveiled as new partner of Germany national handball team


DGAP-News: JAXX SE / Key word(s): Miscellaneous
myBet.com unveiled as new partner of Germany national handball team

24.03.2011 / 12:09

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myBet.com unveiled as new partner of Germany national handball team

Kiel, March 24, 2011 - myBet.com, the sports betting portal of the
Kiel-based financial holding company JAXX SE, is the new official partner
of the German Handball Federation (DHB). As sponsor of the national team,
myBet will be demonstrating its support through its presence at all home
games of Germany's handball teams. The partnership was kicked off at the
European Championship qualifier against Iceland on March 13 in Halle,
Westphalia. The sponsorship deal covers all games of the national team up
until the end of 2012; the next match is on April 16 in Rostock, against
Norway.

One particularly eye-catching feature of the partnership will be the
myBet.com logo on the floors of the playing areas on which Heiner Brand's
team will be challenging for honours. myBet.com will also be visible on
perimeter bands, on the sponsors' boards at the press conferences and in
the VIP lounges at the match venues.

'Handball is an extremely exciting sport that depends more than most on
power, stamina, inspiration and speed, and it creates a fantastic
atmosphere. Attributes that are a perfect fit for myBet.com,' explained
Mathias Dahms, Management Board spokesman of JAXX SE. 'And the Germany
national handball team enjoys an exceptionally good reputation. We are
looking forward to this partnership generating a further boost to the image
and recognition rating of myBet.com, which is already one of the most
popular brands in the sports betting world.'

For JAXX SE, myBet.com is the main building block of its strategy of
expansion. Against the backdrop of the sports betting market's impending
liberalisation in Germany, JAXX aims to give myBet.com's brand recognition
a major boost and quadruple the number of users.

About JAXX: 
JAXX SE, listed in the Prime Standard of Deutsche Börse, is a financial
holding company with holdings in international companies in the gaming
industry. JAXX currently holds interests in companies in Germany, the UK,
Spain, Austria and Malta. JAXX SE has its headquarters in Kiel. The holding
companies cover the entire spectrum of the games and gambling industry.
Depending on national regulatory structures, they broker or market sports
and horse betting, lotteries, and casino and poker games. The shares of
JAXX SE have been traded at Deutsche Börse since 1999 under ISIN
DE000A0JRU67.

Contact:
JAXX SE
Investor Relations & Corporate Communications
Stefan Zenker
Tel. +49 (40) 85 37 88 47
Fax +49 (40) 85 37 88 30
Mail stefan.zenker@jaxx.com


End of Corporate News

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24.03.2011 Dissemination of a Corporate News, transmitted by DGAP - a
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Language:    English                                               
Company:     JAXX SE                                               
             Jägersberg 23                                         
             24103 Kiel                                            
             Deutschland                                           
Phone:       +49 (0)431 88 104-0                                   
Fax:         +49 (0)431 88 104-40                                  
E-mail:      ir@jaxx.com                                           
Internet:    www.jaxx-se.com                                       
ISIN:        DE000A0JRU67                                          
WKN:         A0JRU6                                                
Listed:      Regulierter Markt in Frankfurt (Prime Standard);      
             Freiverkehr in Berlin, Düsseldorf, Hamburg, München,  
             Stuttgart                                             
 
 
End of News    DGAP News-Service  
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116831 24.03.2011