Vilnius, Lithuania, 2011-05-10 10:19 CEST (GLOBE NEWSWIRE) -- Traditionally as each year, the international market information, research, analysis and media research company named Nielsen selected the best new launch products of 2010 in fast moving consumer goods sector.
In assessing the most successful new products conducted an online surveys of users of the products they are most likely to buy and use frequently, the average monthly sales data of new products delivered to the market in 2010 market were analyzed.
Hygienic toilet paper Grite Family 8, produced by GRIGISKES AB, was named as the most successful new product of 2010 in the paper products group in Estonia.
Natural white color extra soft three plies toilet paper Grite Family produced from sorted recycled fiber in 4 rolls package appeared on market in August 2008. A larger package Grite Family 8 rolls was launched in June 2009.
Grite Family products produced by GRIGISKES AB are manufactured by a fully automated production line. These paper products are made from sorted recycled fiber with a unique, no analogue, twigs shaped embossing press. These, as well as the other products, are being constantly developed and improved with the assistance of the quality management system conforming to LST EN ISO 9001:2008 requirements
"We are proud of receiving the Best New Launch Estonia 2010 award. We are pleased that the production of GRIGISKES AB was evaluated by consumers in Estonia and other countries"- says Gintautas Pangonis, general director of GRIGISKES AB. The demand of Family Grite products has grown dramatically in recent years: in 2010 sales of the products of this group increased by 86 percent compared to 2009. Separately in the Baltic countries sales of Grite Family products increased by 60 percent in 2010 compared to 2009.
Gintautas Pangonis
General Director
(+370-5) 243 58 01