It's Official: Winning Brands Listing Renewal With Walmart Canada


BARRIE, Ontario, June 28, 2011 (GLOBE NEWSWIRE) -- Winning Brands Corporation (Pink Sheets:WNBD) www.WinningBrands.com, reports that its 1000+™ Stain Remover product (formerly Winning Colours® Stain Remover) will be carried again at all Walmart stores in Canada, numbering approximately 325, currently.  Winning Colours was available at Walmart in Canada between Q3 2008 and Q1 2010, but ordering had been paused pending clarification by both parties of long-term plans. Product orders have resumed, and the product is on-track to be available across the Walmart Canada chain in Q3 2011, under the new 1000+ Stain Remover name.

Winning Brands CEO, Eric Lehner, comments:  "Walmart stores in Canada serve over 1 million people each day, so Canadian fans of Winning Colours 1000+ will find it convenient that their favourite stain remover and multi-cleaner will be waiting for them at Walmart again."

The reason for the name change to 1000+ Stain Remover  is to achieve a single name for all markets internationally.  Previously, the Winning Colours name was used in English-language markets, with 1000+ designated for non-English language markets. Research feedback in North America has shown that even in English-language markets, the name 1000+ Stain Remover better communicates the product's exceptional versatility. The name 1000+ Stain Remover has also been found easier to remember, easier to read and better at encouraging exploration by the consumer of the product's many uses.

ABOUT WINNING BRANDS CORPORATIONWinning Brands Corporation is a manufacturer of advanced cleaning solutions, including WC 1000+ Stain Remover, World's Most Versatile Cleaning Solution™ www.1000Plus.ca an alternative to conventional solvents.  The innovative stain remover and multi-cleaner is much discussed in social media because of its interesting performance qualities:  http://www.youtube.com/results?search_query=winning+colours+stain+remover&aq=0 . Winning Colours 1000+ is targeted by Winning Brands to become the world's favourite stain removing solution because of its remarkable skin-friendliness, versatility and economy when diluted with water.  WC 1000+ also uses 90% less packaging than conventional cleaning solutions by being super-concentrated, enabling consumers to throw away far fewer bottles into the waste stream, together with reduced waste in cardboard case packaging, fuel consumption and CO2 emissions related to transportation. 

The phrase "World's Most Versatile Cleaning Solution" and 1000+ Stain Remover are trademarks of Niagara Mist Marketing Ltd., subsidiary of Winning Brands Corporation. Winning Colors/WinningColours is a registered trademark of Niagara Mist Marketing Ltd.


            

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