NEW YORK, July 27, 2011 (GLOBE NEWSWIRE) -- The NASDAQ OMX Group, Inc (Nasdaq:NDAQ) announced today that the trading of Dunkin' Brands Group (Nasdaq:DNKN), the parent company of Dunkin' Donuts and Baskin-Robbins, commenced on The NASDAQ Stock Market on July 27, 2011.
"In celebration of their initial public offering, NASDAQ is unofficially changing its name to NASDDAQ, incorporating Dunkin Donuts' iconic pink and orange D's into our traditional logo," said Bruce Aust, Executive Vice President, NASDAQ OMX Corporate Client Group. "NASDAQ is elated to welcome Dunkin' Brands, a leader in consumer brand loyalty across a variety of categories in the quick service restaurant business, to the NASDAQ family."
Headquartered in Canton, Massachusetts, Dunkin' Brands Group has more than 16,000 points of distribution in 57 countries worldwide. At the end of 2010, Dunkin' Brands' nearly 100 percent franchised business model included 9,760 Dunkin' Donuts restaurants and 6,433 Baskin-Robbins restaurants, and the company had system-wide sales of approximately $7.7 billion.
Since its inception, NASDAQ OMX has been the exchange of choice for household brand-name companies such as Dunkin' Brands Group. Dunkin' Brands Group becomes the fourth consumer company to list with NASDAQ in the past month, joining other leading companies such as HomeAway Inc [AWAY], SkullCandy Inc [SKUL] and Francesca's Holdings Corp [FRAN].
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