DGAP-Adhoc: Beiersdorf Aktiengesellschaft: Generation change for CEO position at Beiersdorf

| Source: EQS Group AG EQS Group AG 

Beiersdorf Aktiengesellschaft  / Key word(s): Change of Personnel

05.10.2011 16:45

Dissemination of an Ad hoc announcement according to § 15 WpHG, transmitted
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The issuer is solely responsible for the content of this announcement.

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Beiersdorf Aktiengesellschaft
Generation change for CEO position at Beiersdorf 


In its meeting today, the Supervisory Board of Beiersdorf AG, Hamburg,
resolved to initiate a generation change for the CEO position at
Beiersdorf. Stefan F. Heidenreich (48) has been appointed to the Executive
Board of Beiersdorf AG effective January 1, 2012, and will take over as CEO
following the Annual General Meeting on April 26, 2012. Thomas-B. Quaas,
who will turn 60 next February and who has been CEO since 2005, will remain
in office until the end of the next Annual General Meeting; it is planned
to propose his election to the Supervisory Board at this Annual General
Meeting.

Stefan F. Heidenreich has around 25 years' international experience of
managing brands and branded goods companies, most recently as CEO of the
international Hero Group. Together with his colleagues on the Executive
Board, he will continue to implement Beiersdorf's corporate strategy and
will lead the Company successfully into the future.


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Language:     English
Company:      Beiersdorf Aktiengesellschaft
              Unnastraße 48
              20245 Hamburg
              Germany
Phone:        +49 (0)40 4909-0
Fax:          +49 (0)40 4909-34 34
E-mail:       kontakt@Beiersdorf.com
Internet:     www.Beiersdorf.com
ISIN:         DE0005200000
WKN:          520000
Indices:      DAX
Listed:       Regulierter Markt in Frankfurt (Prime Standard), Hamburg;
              Freiverkehr in Berlin, Düsseldorf, Hannover, München,
              Stuttgart; Terminbörse EUREX
 
End of Announcement                             DGAP News-Service
 
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