Magnus Mandersson appointed Executive Vice President of Ericsson


  * Effective November 1, 2011
  * To remain as Head of Business Unit Global Services and as member of the
    Executive Leadership Team
Ericsson's (NASDAQ:ERIC) Board of Directors has appointed Magnus Mandersson
Executive Vice President as of November 1, 2011.  Mandersson is currently Senior
Vice President and Head of Business Unit Global Services, a position he will
remain in.

Magnus Mandersson joined Ericsson in 2004 to run Ericsson's Managed Services
business globally and is now head of Ericsson's overall services offering around
the world.

Hans Vestberg, President and CEO, says; "Magnus Mandersson plays an important
role in driving the continuous development of Ericsson's market leading services
offering. Magnus is a leadership team member which adds valuable insights
combining strategy and operational experience with his key insights from a
mobile operator."

Magnus Mandersson has more than 15 years' experience in the telecom industry as
an executive with Ericsson and operator Tele2/Millicom. During his years at
Ericsson he has also held the positions as Head of Market Unit Northern Europe,
global key account executive for Deutsche Telekom and was in 2009 appointed
Senior Vice President and Head of Business Unit CDMA Mobile Systems and became a
member of the Executive Leadership Team. Prior to Ericsson, he served as CEO of
Tele2 Europe as well as COO for Millicom and held various executive positions
within IKEA.

Magnus was born in 1959 and holds a Bachelor's degree in Business Administration
from Lund University in Sweden.

Notes to editors:

Magnus Mandersson's bio and photos are available on:
http://www.ericsson.com/thecompany/corporate_governance/company_management/magnu
s_mandersson

Ericsson is the world's leading provider of technology and services to telecom
operators. Ericsson is the leader in 2G, 3G and 4G mobile technologies, and
provides support for networks with over 2 billion subscribers and has the
leading position in managed services. The company's portfolio comprises mobile
and fixed network infrastructure, telecom services, software, broadband and
multimedia solutions for operators, enterprises and the media industry. The Sony
Ericsson and ST-Ericsson joint ventures provide consumers with feature-rich
personal mobile devices.

Ericsson is advancing its vision of being the "prime driver in an all-
communicating world" through innovation, technology, and sustainable business
solutions. Working in 180 countries, more than 90,000 employees generated
revenue of SEK 203.3 billion (USD 28.2 billion) in 2010. Founded in 1876 with
the headquarters in Stockholm, Sweden, Ericsson is listed on NASDAQ OMX,
Stockholm and NASDAQ New York

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FOR FURTHER INFORMATION, PLEASE CONTACT

Ericsson Corporate Public & Media Relations
Phone: +46 10 719 69 92
E-mail:media.relations@ericsson.com

Ericsson Investor Relations
Phone: +46 10 719 00 00
E-mail:investor.relations@ericsson.com

Ericsson discloses the information provided herein pursuant to the Securities
Markets Act and/or the Financial Instruments Trading Act. The information was
submitted for publication on October 28, 2011, at 07.30 CET.


[HUG#1558978]

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