SHANGHAI, China, Nov. 17, 2011 (GLOBE NEWSWIRE) -- RDA Microelectronics (Nasdaq:RDA) ("RDA Microelectronics" or the "Company"), a fabless semiconductor company that designs, develops and markets Radio Frequency (RF) and mixed-signal chips for cellular, connectivity and broadcast applications, today announced the introduction of its RDA5891 CMMB Mobile TV SoC for TD-SCDMA handsets and smartphones. CMMB (China Mobile Multimedia Broadcasting) is the mobile video standard utilized with TD-SCDMA, China's 3G standard supported by the country's largest telecom operator China Mobile.
RDA's single chip CMMB solution integrates the RF tuner, demodulator, UAM (User Authentication Module) and CPU, thereby reducing the total number of external components while achieving superior performance and lower power consumption. The device is developed using 55 nanometer CMOS process technology and packaged in a 5x5 QFN design, which further enables a significant reduction in the overall bill of material cost.
"Our new CMMB chip further increases RDA's addressable silicon content in 3G handsets for China's growing TD-SCDMA market," commented Vincent Tai, chairman and CEO of RDA Microelectronics. "With the addition of our CMMB chip, RDA now has five available sockets in a TD handset that also include our transceiver, front-end module, Bluetooth and FM products. We expect to further increase our silicon content to six sockets with our highly integrated Wi-Fi, Bluetooth, FM combo chip, which will sample by next month. Together, these products give RDA an addressable dollar content per TD handset that is three times that of a GSM handset. Current estimates project a 70% increase in TD-based handset shipments next year, and we believe our competitive new products roadmap will enable us to gain market share and replicate the market leadership that we have achieved with our other products."
With rapid subscriber growth anticipated for TD-SCDMA in 2012, CMMB is expected to become a key feature in China Mobile's TD handsets. China Mobile serves more than 630 million subscribers, including more than 43 million TD subscribers. According to China's State Administration of Radio, Film and Television (SARFT), CMMB mobile phone TV service surpassed 10 million users this year and is available in over 330 cities across the country.
About RDA Microelectronics
RDA Microelectronics is a fabless semiconductor company that designs, develops and markets radio-frequency and mixed-signal semiconductors. The Company's product portfolio currently includes power amplifiers, transceivers and front-end modules, FM radio receivers, set-top box tuners, analog mobile television receivers, walkie-talkie transceivers, LNB satellite down converters, and Bluetooth system-on-chips. For additional information, please see the Company's website at http://www.rdamicro.com.
Forward-Looking Statements
This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. Any statements in this press release that are not historical facts are forward-looking statements that involve factors, risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Such factors and risks include the Company's anticipated growth strategies; its future results of operations and financial condition; economic conditions in China; the regulatory environment in China; the Company's ability to attract customers and leverage its brand; trends and competition in the semiconductor industry; and other factors and risks detailed in the Company's filings with the Securities and Exchange Commission. This press release may also contain statements or projections that are based upon information available to the public, as well as other information from sources which the Company believes to be reliable but whose accuracy or completeness the Company cannot guarantee. The Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, unless required by applicable law.